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Archive for the 'success' Category

Boost happiness, joy and prosperous productivity by 600%—create a magic morning

Sunday, December 10th, 2017

“If you win the morning, you win the day,” says millionaire author, podcaster and polymath Tim Ferriss. Despite his phenomenal success Tim suffers from anxiety and credits a robust morning routine and other health behaviors with giving him more bounce throughout the day.

Ferriss kick-starts his day with 10-20 minutes of transcendental meditation, five to 10 minutes of journaling or Morning Pages, making his bed, and a healthy dose of positive vibes. He also does at least 30 seconds of light exercise. 30 seconds!

“Getting into my body, even for 30 seconds, has a dramatic effect on my mood and quiets mental chatter,” Ferriss wrote in his book Tools of Titans.

I’ve followed a similar ritual for years—long before I discovered Tim Ferris. But whenever I am tempted to flag my meditation or my ritual of writing in my journal, I find it helpful to remind myself these are the tools Titans like Tim use to achieve phenomenal results.

Below are just a few of the many Magic Morning routines and rituals you can use to prime your day for miracles:

Meditation and mindfulness—enjoy some sacred silence

Affirmations—empower your beliefs with feeling-based reminders of your intentions

Goals to go for—set your priorities, including health and well-being activities (exercise etc.)

Inspiration—journaling, visualization, reading

Co-create—partner with spirit, tap into your Higher Self, evoke the muse…and get ready to create

 

Importantly, complete these crucial focusing activities before you get to work.

I experience many of these activities simultaneously when I meditate, write my Morning Pages, and consult the oracles; and also when I go for a walk in nature, listen to an uplifting audiobook or podcast, or sip my morning coffee.

Ferriss, in a podcast episode, sums up the potency of similar mindful practices: “It’s easy to become obsessed with pushing the ball forward as a Type-A personality and end up a perfectionist who is always future-focused.

“The five-minute journal is a therapeutic intervention, for me at least, because I am that person. That allows me to not only get more done during the day but to also feel better throughout the entire day, to be a happier person, to be a more content person—which is not something that comes naturally to me.”

I’m not alone in knowing the positive difference daily habits like journaling or taking the time to reconnect with my higher self, makes to my resilience and happiness levels.

Get your day off to a high-vibration start.  Choose, develop, and apply your own Magic Morning routines.

 

This is an edited extract from Bounce: Overcoming Adversity, Building Resilience, and Finding Joy by Cassandra Gaisford. If you are interested in reading more about how to boost your happiness and, overcome obstacles and elevate your success read the book here—myBook.to/Bounce.

How to use aromatherapy to boost your mental alertness

Sunday, September 10th, 2017

If you believe in aromatherapy…it works! If you don’t believe in aromatherapy…it works!

~ Cristina Proano-Carrion, aromatherapist

Along with your skills and capabilities, it is your state of mind that determines how productive, successful and happy you will be.

There are many ways to empower your mind—working with essential oils is one of the most effortless. The sense of smell is the most basic and primitive of all our senses and is of vital importance to authors.

The process of smelling is called olfaction and is incredibly complicated, taking place in several areas of the brain including the limbic system which itself has approximately 34 structures and 53 pathways. The limbic system is linked to sensations of pleasure and pain, and emotions— both positive and negative, including fear and confidence, sadness and joy and other feelings that can either erode or boost productivity and prosperity.

The simple truth is, even if you are unaware of the power of smell, aroma affects your mood.

Scientists now believe that all of our emotions are the result of neurochemicals such as noradrenaline and serotonin being released into the bloodstream, and mood swings are thought to be a result of these influences, particularly when they are in the extreme. Given these facts, it’s not hard to see how essential oils can help balance and influence our thoughts, feelings, and behaviors.

“Feeling educated about essential oils is such an empowering experience because there are so many different oils you can work with,” writes Clinical Aromatherapist Andrea Butje in her book, The Heart of Aromatherapy: An Easy-to-Use Guide for Essential Oils. “They all offer the nourishment of the plant they are distilled from in a single drop, and education helps you understand which oils to reach for at which times. Nature works holistically…and so do we.”

As I share in my book, The Art of Success: How Extraordinary Artists Can Help You Succeed in Business and Life, Coco Chanel knew the alchemical potency of flowers and plants. She surrounded herself with nature’s elixir and amassed a fortune from the essential oils which helped make her perfume Chanel N°5 famous.

“A woman who doesn’t wear perfume has no future,” Coco Chanel once said.

The transcendent alchemy of the potions that went into the Chanel N°5 formula was not left to chance. Grieving after her lover Boy Chapel’s death, jasmine, ylang ylang, vetiver and other restorative scents imbued Coco’s Chanel N°5 with hope, healing, and the sensual confidence that love lost would be found again.

Aromatherapy, using the scents of plants and flowers, is one of many ancient remedies validated by modern science today. It’s the Swiss army knife of all things healing—physically, mentally, spiritually and emotionally.

“Feeling educated about essential oils is such an empowering experience because there are so many different oils you can work with,” writes Clinical Aromatherapist Andrea Butje in her book, The Heart of Aromatherapy: An Easy-to-Use Guide for Essential Oils.

“They all offer the nourishment of the plant they are distilled from in a single drop, and education helps you understand which oils to reach for at which times. Nature works holistically…and so do we.”

There are so many different essential oils that can help you. Here are a few essential oils and natural therapeutic remedies to help increase your alertness, refresh and uplift your mind, body, and spirit:

1.) Laurel Essential Oil: Motivates people who lack energy or confidence. It also strengthens the memory and helps maintain concentration, especially during prolonged tasks.

2.) Rosemary Essential Oil: Instills confidence during periods of self-doubt and keeps motivation levels high when the going gets tough. It is also said to help maintain an open mind and to make you more welcoming of new ideas.

3.) Cardamom Essential Oil Stimulates a dull mind, dispels tensions and worries, and nurtures and supports the brain and nervous system. Many people find it of great support during challenging times.

4.) Peppermint Essential Oil: With its refreshing scent peppermint works like a power boost for your fatigued mind, making you feel sharper and more alert.

The following blends are great ‘pick-me-ups’ for your weary mind:

Alertness:

• Ginger, 6 drops

• Grapefruit 5 drops

• Juniper Berry 4 drops

• 15 ml of a carrier oil

Energizing:

• Lavender 8 drops

• Lemon 2 drops

• Orange 6 drops

• Rosemary 4 drops

 

Your Challenge

Investigate the power of smell. Read more about aromatherapy for achievers and learn about essential oils for success.

What scents imbue you with confidence? Courage? Productivity? Sharpen your most potent tools—your heart and your mind. Become a perfumer—experiment with essential oils until you find a winning blend.

Create your own success blend, or have an expert create one for you. Beginning with how you want to feel is a good place to start.

 

 

 

This is an edited extract from The Prosperous Author: How to Make a Living With Your Writing (Book Two: Productivity Hacks: Do Less & Make More) by Cassandra Gaisford. ORDER THE EBOOK TODAY, SAVE and SEND YOUR ORDER CONFIRMATION AND RECEIVE YOUR FREE BONUS GIFTS—Click the Amazon link here getBook.at/ProductivityHacksDoLessMakeMore

Do less and earn more today!

Although this book was written for writers, the principles and strategies can be embraced by business entrepreneurs, solopreneurs, actors, dancers, painters, photographers, filmmakers, and thousands of others around the world who want to enhance their productivity, do less and make more.

Click here for instant access to your FREE Productivity Hacks Checklist

How to do it scared—even if you don’t have the courage of a lion

Monday, August 21st, 2017

 

 

 

Most of the successful people I know made massive leaps toward more fulfilling futures despite their doubts, fears, and anxieties.

I know I did. When I started my business I had no idea whether anybody would even come to me for guidance—let alone pay me.  I was a single mum struggling to pay my mortgage. I didn’t have a safety net. When I look back on my life I’m amazed at how far I’ve come. I built several successful businesses, uprooted my life and moved to the end of New Zealand and I’ve reinvented my career as an author and intuitive coach. But guess what? Everything that I do, I still do scared.

What gave me the courage and confidence to change? An obsessive desire to follow my passion to prosperity.

Does this resonate with you? One of the simplest ways to boost your courage and confidence is to read a book that guides and empowers you to make changes. It worked for me and it will work for you. Talking with a career coach made a massive change too. Suddenly I had somebody on my side, cheerleading me along.

Right now, I’m super excited to be coaching amazingly, incredible men and women who want to live lives of significance. Women, like Lynnie Galloway who is training with me to become a Worklife Solutions Certified career and life coach. It’s so much fun helping her develop her brand and business, The Treasure Chest. And importantly, it’s rewarding to share my passion and skills with her and know she will be helping others follow their passion to prosperity too. Read more about Lynnie’s story here—http://www.cassandragaisford.com/rebirthing-a-new-career-lynnies-reinvention-story/

And then there’s the amazingly energetic and uber-inspiring young woman, Lucy O’Connor who is reinventing her career and recreating her business Monday Hustle. ““Stop overthinking and take the leap. You’re never too young for a career change!” she says. And she’s walking the talk—and she’s doing it scared! Read more here>>http://www.worklifesolutions.nz/lucys-reinvention-story-hustling-her-way-into-a-new-career/

One of my biggest tips to help you have the courage of a lion is to follow your obsessions. Check my latest blog post here>> http://www.worklifesolutions.nz/become-audaciously-obsessed-how-passionate-obsessions-empower-your-productivity-and-prosperity/

Or be inspired by other phenomenally talented men and women—and who better to spotlight as we bask in the energy of the Leo new solar eclipse than Coco Chanel—born under the sun-sign of Leo. Here’s a small excerpt from my book, The Art of Success: How Extraordinary Artists Can Help You Succeed in Business and Life (Book Two: Coco Chanel)

AWAKEN THE SEER

If you were born without wings, do nothing to prevent them from growing

~ Coco Chanel

Several years ago when I was in New York I stumbled on a book that was to change my life—Psychic Living: Tap into Your Psychic Potential, by Andrei Ridgeway.

“In this technological day and age filled with busywork,” Ridgeway writes, “many of us neglect our psychic potential. Our instincts are repressed and our inner voices buried.

“For many people, the word ‘psychic’ is so titanic, they can’t accept it. They don’t realize it’s a normal state of being, that as a lover, and a friend, we use this part of ourselves all the time.”

Some people claim Coco Chanel was intuitive to the point of being psychic. She could see into the future, spot needs for which there would later be demand, and had a brilliant knack for creating the right product at the right time.

Some ways to awaken your psychic potential include:

  • Meditation
  • Yoga
  • Aromatherapy
  • Mindfulness
  • Prayer
  • Heart-based spiritual practices
  • Free-writing/journaling
  • Reading oracle or tarot cards—something which Coco did regularly

Your Challenge

How could you awaken or strengthen your psychic potential?

Engage all your senses so you can feel, taste, touch, smell and hear your future.

I have always been able to see what others were unable to see; and what they did, I did not see

~ Salvador Dali, artist

 

To succeed, we need role-models..”The Art of Success” inspired by Coco Chanel gives you that! The Art of Success: How Extraordinary Artists Can Help You Succeed in Business and Life (Book Two: Coco Chanel) is available in print and eBook from Amazon – navigate to here getBook.at/CocoChanel

DEVELOPING A  MILLIONAIRE MINDSET

Or does your mindset need a boost? I know my mine does. I’ve been working like a trojan this year. As I write to you now, I’m excited to share that n just a few hours I’ll be boarding a plane and flying to Bali, Indonesia with my mum. For two glorious weeks, we’ll be doing girl bonding. I can’t wait to tell you all about my travels to this magical, mystical island.

If you can’t get away, rejuvenate your mind, body, and soul with my new book, The Prosperous Author: How to Make a Living With Your Writing, Book One: Developing A Millionaire Mindset

“While my book may be complete and receiving more traction than I could possibly have hoped for, I now find myself worrying about my ability to do the promotion and ‘selling’ of it that I’m led to believe is expected of me. Self-Doubt.  This is more scary to me than having the book read and I will use your inspiration to teach myself the confidence I am going to have to find and deliver on in the coming months. Your book is brilliant work,” wrote author Heather, whose soon-to-be-released book The Tattooist of Auschwitz wrote, after reading my book, The Prosperous Author: How to Make a Living With Your Writing, Book One: Developing A Millionaire Mindset.

Heather also shared the below, including how her daughter-in-law, who is not a writer, benefitted from reading, Developing A Millionaire Mindset:

 

I started reading this when you first sent it to me, got sidetracked quite early on, too much going on over here both with family and publishers.

I went back to it on Wednesday in the right frame of mind and couldn’t put it down.  Not only could I not stop reading but when I had finished it I went back to page 1 and read a second time.   I just knew I’d only fully absorbed 50% of your wonderful advice and wanted it all.   My son and daughter-in-law, plus 2 little ones were around today and at one point my daughter-in-law was lamenting the pressures on her both at work and as a mother.  She is a very senior economist for the state government working outrageous hours and with immense pressure on her as she manages the State health budget, the biggest in the government.  I gave her my ipad and told her to flick through your manuscript and read what she thought might help her.  She disappeared into another room for an hour and came back thanking me and saying she felt empowered to make changes, not for financial reasons, but to get her life back on track and determining what is really important for her and her family not her employer.

Part of my pressure has been getting my manuscript, again, into a publishing mode.   Dymocks, the largest bookstore franchise in Aust are having their annual conference in Sydney in 2 weeks time and they asked if they could showcase my book.  This put the pressure on to get an ARC ready and to the printers.  This happened only on Friday.   Attached the ARC cover FYI.

While my book may be complete and receiving more traction than I could possibly have hoped for, I now find myself worrying about my ability to do the promotion and ‘selling’ of it that I’m lead to believe is expected of me.   Self-Doubt.  This is more scary to me than having the book read and I will use your inspiration to teach myself the confidence I am going to have to find and deliver on in the coming months.

Brilliant work girl.

 

These comments and those below in response to my questionnaire have been incredibly fulfilling to receive, but they are also a reminder of how books can literally change lives—one word at a time.

THE PROSPEROUS AUTHOR FEEDBACK QUESTIONNAIRE

Question 1.a.)

What did you like about the sample/book and why? (if anything!) 

 

response:

How you brilliantly tied together your opening quote on each chapter with your own thoughts, expanding on the statement in a fun and totally digestible manner.

 

Question 1.b.)

 

Would you be willing to write a short comment that I can use to help market The Prosperous Author Just one or two sentences—or more.

Your reader testimonial and comments for marketing:

Cassandra has crafted a book that is not only easy to read, digest, provoke self-evaluation and encouragement, but is entertaining and enjoyable to read on every level, in every chapter.  You just know she has ‘walked a mile in your shoes’ and is willing to share her experiences and invites you to ‘walk a mile in hers.’  She motivates and inspires while challenging the reader in a gentle way to seek the best in themselves and go for it.  Love your passion Cassandra, you have my admiration for what you have achieved and for what you encourage others to achieve.

 

Question 2.

Do you have sense of what is at the heart of The Prosperous Author How does this feel, as a reader? Could this be improved? What suggestions would you like to offer?

Your response:

Giving each reader the permission to be themselves.  Yes learn from your many amazing anecdotes, look for and find what is hindering or stalling you, the reader, from advancing, always staying true to your individual passions, beliefs, faith.  At all times in the writing process dream big, find ways to obtain and maintain self-belief in your abilities, and push to expand them.  Don’t wait for opportunities to present themselves get off your butt and seek them out

 

Question 3.

What was your favorite chapter? Could this be improved? What suggestions would you like to offer?

Your response:

Your Health is your Wealth.   Maybe because I’m at the older end of the spectrum I took this chapter on board and realized I need to do more for not only my physical health but mental health.

 

Question 4.

Did I miss anything? Was there a topic that you would have liked included? What suggestions would you like to offer?

Your response:

You aced it girl.  Nothing missing from my perspective

 

Question 5.

Are they any places where I went on too long? Was anything boring? Repetitive?

Your response:

  1. Short, sharp, succinct and to the point.

 

Question 6.

Were any sections too short?

Your response:

Maybe the one on Allow no Doubt.  Attitude, attitude, attitude plays a huge part in how I approach everything in life, my writing in particular.

 

The Prosperous Author: How to Make a Living With Your Writing, Book One: Developing A Millionaire Mindset is available in print and ebook for Amazon here—
getBook.at/TheProsperousAuthor.

 

Read more of Heather Morris’s inspiring journey to global publication and how she summoned her inner-lioness here>> http://www.cassandragaisford.com/how-to-finish-a-book-film-script-or-any-other-stalled-project-knock-the-bugger-off/

Click here for instant access to your FREE Productivity Hacks Checklist

Mid-year sale – how you can change careers, boost motivation and empower your success for less

Thursday, July 13th, 2017

 

MORE PASSION and PROSPERITY LESS GROUNDHOG DAY!

Mid-year sale – how you can change careers, boost motivation and empower your success for less

Are you looking for the perfect motivational kick-start book? Look no further. My self-empowerment eBooks will fire the flames of desire, clarify your best-fit career and life direction, improve your relationships and empower your courage to go for your dreams.

Give in to your enthusiasms this month with my Follow Your Passion to Prosperity collection, with 40% off all my eBooks you’ll be up all night! Feel the burning desire in your heart with 40% off and buy now.

Navigate to my author page on Amazon—Author.to/CassandraGaisford. Chose your favorites, and enjoy straightaway—in less than two hours be on your way to sculpting a new way of living. 

Email me your receipt to go in the drawer to win a FREE FOLLOW YOUR PASSION TO PROSPERITY COACHING SESSION! 

Be quick! Sale ends TODAY!

 

BUT WAIT! THERE’S MORE! All #1 Amazon books in The Mid-Life Career Rescue series are FREE. Two days only! Navigate to my author page on Amazon—Author.to/CassandraGaisford

 

 

#MidLifeCareerRescue #BeBoldForChange #MondayHustle #FollowYourPassionToProsperity #changinglives #WorklifeSolutions 

How writing can save your life, boost your resilience and empower your warrior-spirit

Saturday, July 8th, 2017

Even if you’re not an aspiring writer there are loads of mindset strategies in The Prosperity for Authors Series to help you deal with life, build greater resilience and persevere with your dreams.

In fact, recently I put some of the strategies I share both in book two, Productivity Hacks: Do Less & Make More and the first book in this series, Developing a Millionaire Mindset, to good use after a terrifying encounter with a violent intruder.

Curiously, and thankfully, writing saved me—both before and after the aggressive trespass. I had woken around midnight and decided to check Amazon for one of my romances The Italian Billionaire’s Christmas Bride.

I had only been in my writing room for five minutes when I heard a van come up the long drive on our semi-rural property in The Bay of Islands.

Immediately I sensed danger. I knew instinctively it was the stranger who had come to our door the prior evening pretending to be lost.

Now, he returned again. He drove toward the house with his lights off, determined to hide beneath the cover of darkness.

Strangely, the Kiwis, New Zealand’s native, flightless and nocturnal birds that roam our property screeched loudly—as though warning me.

I heard the intruder swear. Terrified, I ran to wake my partner—and counted my blessings that he is a very alpha male with a black belt.

A long night involving the police ensued. And for three days this man with we later discover had a violent past and mental health problems continued to harass us —insisting we were hiding his wife and children.

It took some doing, but I refused to let him infect our lives, or impact my productivity any more than he had. Anger is such a destructive force. The best coping mechanism I know is to channel potentially toxic emotions into something I love—writing.

So I picked up my pen.

As I write this chapter just days after the event even though I can still feel the fear, the anxiety, the terror—it is less now. This event triggered buried memories of previous traumas involving obsessive, controlling men with a propensity for violence.

However, I have successfully ‘counselled’ myself by writing and journaling my way through my emotions.

As Catherine Jones writes in her aptly named book, Heal Yourself With Writing, creativity is therapy. “Journaling is a creative inner dialogue with one’s Self,” she says. And she is right.

Rather than lose further productive time I wrote my way through my terror and cleared space to create.

Rather than say, “I’m too traumatized, too tired, too uninspired to write,” I wrote anyway.

I focused on my goal for the day—in this case, to finish the edits for the first book in this series, Developing a Millionaire Mindset.

And I bribed myself with the promise of chocolate when I had completed my task.

Writing is my joy. My passion. My great love. And nobody, I vowed, would rob me of that. I would stay drunk on writing, I affirmed so that reality could not destroy me.

In time, I know I will use this experience for scenes in my fiction books and perhaps even pen a self-empowerment book to help others who may have experienced similar trauma. And of course, I have used this truly frightening experience in my life to write this chapter.

The experience also reminded me that I  should complete a half-finished manuscript, Keeper of My Heart—a romantic suspense about a woman running from a violent past and the handsome lawyer who protects her.

 

Mining for Gold

Is reality sucking the joy from your day? How can you stay drunk on writing?

 

 

This is an edited extract from The Prosperous Author: How to Make a Living With Your Writing (Book One: Developing a Millionaire Mindset by Cassandra Gaisford. ORDER THE EBOOK TODAY, SAVE and SEND YOUR ORDER CONFIRMATION AND RECEIVE YOUR FREE BONUS GIFTS—Click the Amazon link here getBook.at/TheProsperousAuthor

Develop A Millionaire Mindset Today!

23 ways to turn up the volume on your success

Sunday, June 18th, 2017

Would you like to remove the psychological blocks keeping you from succeeding in your business?

Would you like to learn practical steps to make more money as an entrepreneur, that you can apply right away?

 

If you answered yes to either or both of these questions, you won’t want to miss the upcoming Be, Do, Succeed Global Online Conference. 

My friend Ande Anderson, MS, RD, Co-Founder of AVAIYA (AVAIYA is the creator of transformational films and courses such as The Truth About Prosperity, MPower: Empowering Women in Business & Beyond, Leap!, The Gratitude Effect, and more) – is hosting this FREE, business-changing event from June 21st – July 1st.

Ande will be interviewing me and 22 other success leaders that will share:

•       Cutting-edge tools and techniques to help you reveal and remove limiting beliefs standing in your way of entrepreneurial success

•       Practical, applicable steps that you can apply right away, to help you increase revenue in your business

•       And so much more!

There are 23 speakers in all including: Lynne McTaggart, Hale Dwoskin, Jeanna Gabellini, Debra Poneman, Morry Zelcovitch, Kristen Howe, Mark Waldman, Cheryl Wood, David Perdew, Ken Stone, Val Silidker, Arianne Traverso, Dr. Andrea Pennington, Cassandra Gaisford, Wendi Blum, Burge Smith Lyons, Bernadette Logue, Kelly McNelis, Jacquie Somerville, Morgana Rae, Dr. Kim D’Eramo, Michelle Villalobos, & David Cameron Gikandi.

And of course, yours truly! You can watch my interview on June 30.

Mark your calendar and go get registered right here. 

After you register, keep an eye out for Ande’s email for specific details on accessing the interviews.

And no matter what your current situation is…

Whether you’re a seasoned entrepreneur looking to take your business to the next level…

Whether you’re just starting out in your business and need support and How To’s…

Or whether you have a job and you’d like to make additional income in your side business…

You’re not going to want to miss a minute of the Be, Do, Succeed Global Online Conference. This 11-day event is completely free to you!

Watch the inspiring video and go here right now to register. 

P.S. These video & audio interviews will be recorded and will be available at no charge after each show for a limited time so you won’t miss a thing. Sign up right now, while it’s fresh on your mind…

 

Did you enjoy this post?

Subscribe to this blog, and sign up for Cassandra’s newsletter for inspirational tips and strategies to live your best life. Click here to claim a FREE copy of Find Your Passion and Purpose>> http://eepurl.com/bEArfT

 

 

Creating Space to Thrive: Get Unstuck, Reboot Your Creativity and Change Your Life

Wednesday, June 7th, 2017

“Your Challenge – Dream big. Everything starts as someone’s daydream. Fuel your verve—pursue the vision that sparkles. Become audaciously obsessed. Dream big but plan small. Baby steps will lead to bigger success. Anchor your dreams within your heart and feel as though they are already achieved.” – Cassandra Gaisford

I discovered author Cassandra Gaisford when I read her Career Rescue books. She writes inspiring non-fiction about how to live a creative life, pursue your passion, and make meaningful change in your life. A number one bestselling Amazon author, she also writes romance and historical fiction and is a coach and speaker.

Cassandra is inspiring because she leads by example—she follows her passion for writing and art, and she helps others find their creativity through her entrepreneurial writing business which includes coaching and speaking.

She is a fellow 9-to-5 job escapee. Read on to learn about Cassandra. You’ll find that she’s an inspiring example of a person who found space in her life to create.

Finding the place

Q: Where do you work on your business?

Cassandra: I run my business from home in a beautiful office overlooking the picturesque Bay of Islands, in Northland, New Zealand. I feel very fortunate to live and work in such an inspiring place. I also know fortune favors the bold! I’ve worked hard and made courageous and audacious decisions to get here.

I love variety. Sometimes I wander down to The Shed – an old building on the edge of our ten-acre property. Recently I’ve renamed it “the engagement room” – it’s where I work on the things I love.

Q: Did you have to clean up/clear clutter first?

Cassandra: I’m a collector. Recently I heard my partner tell someone that I collect anything related to positivity. In many of my books, I share that my deepest obsession is my passion for passion. My desk is often strewn with articles about passionate people, interesting things I have found and inspirational ideas that I’d like to work on later. This can lead to feeling overwhelmed at times, so I tend to favor clearing away distractions before working.

To stay inspired, and ignite motivation I love to place an inspiring book on my desk or an inspiring quote on my wall.

Currently, I have an open page from The Art of Success: How Extraordinary Artists Can Help You Succeed in Business and Life which is inspired by Leonardo da Vinci. I choose a new page daily to guide me and help set the tone for the day.

While responding to your questions, I’ve closed the book and reopened it intuitively at the section, “Empower Your Spirit.” I opened the page on the chapter Worship The God Within. This chapter reminds me how important spirituality and faith is to my creative practice—as it was to Leonardo, and is to so many other creative people, too.

One of my daily practices is to ensure I clear my desk at the end of the day, and write a few notes regarding the focus for the next day, celebrate my successes by writing them in my journal and acknowledging the things I’m grateful for.

This creates joy, and space in my mind, and enables me to approach the new day feeling inspired and focused—assuming I’ve also cleared my mind by meditating, completing my morning pages and walking in the morning too.

Q: How do you get inspired? Do you go anywhere to “fill your creative well?”

Cassandra: Inspiration is everywhere.  Movies, music, magazines, bookshops, on-line, in the garden. I can’t think of anywhere or anything that can’t be a source of inspiration. Even discordant things and situations can ignite a spark.  One of my wise writing friends once encouraged me to channel upsetting personal situations into my books—some of the scenes in my upcoming historical novel are my favorite because the emotion I poured into them is so intense. Nothing is wasted.

Recently I began thinking deeply about the notion of duty as a writer, as a woman, as a person in this world at this time. And I decided how thankful I am to people who have shared their creative journey—the heartaches and the joys. I am tremendously inspired by people who have to battle to be true to themselves. And I decided I wanted to ‘pay it forward’ by helping myself and others who dream of creative success.

And I wanted to do this by writing more self-empowerment books. Books in which I’ll share my journey to prosperity and the significant challenges I’ve had to overcome to be true to my art.

I’ve done this in part in my The Art of Success series of books. The Prosperous Author: How to Make a Living With Your Writing takes a more intimate look into my creative process and contains the success secrets that have helped me leave a job I hated to become a full-time author and creative entrepreneur, follow my passion and make a great living with my writing.

I also reveal dozens of insights based on survey research, my professional achievements and the success secrets of extraordinary artists, authors and creative entrepreneurs like James Patterson, Paulo Coelho, Nora Roberts, Arianna Huffington, Oprah, Isabel Allende, and other prosperous creatives.

It’s only recently I valued my writing as my gift, and it’s something I’ve struggled for over fifty years to prioritize.

Helping others also fills my creative well—I’ve heard this referred to as ‘the helpers high.’ It’s a lovely addiction to have.

I’m a woman of pristine intuition, and I work to keep it that way. Regular spiritual practice, looking after my well-being, spending time in nature, meditating, and a fascination and deep respect for the nuances of other people lives’—including their hobbies interests and obsessions and yearly overseas trips are some of the many ways I get and stay inspired.

Doing ‘a combo’ is fabulous, as I did recently when my partner and I went to Fiji for two weeks, combining many wellness strategies. We completely disconnected from social media, gave up alcohol, and absorbed ourselves in local life and nurtured our relationship.

Living a passionate life committed to creativity naturally feeds my inspiration.

My creative well was replenished when I moved away from my home of close to fifty years, Wellington to The Bay of Islands. The climate, people, and pace of life here are a wonder tonic. I truly believe everyone has their soul space—the place that most feels like their spiritual home. Never give up searching for it.

I also love beautiful magazines—Urbis, Elle, Harper’s Bazaar, Mindfood and anything committed to beauty and stories of people living inspiring lives feeds my creativity.

Other inspirational people are like vitamins for my soul. Sometimes I’ll attend workshops like the one I did in Puglia, Italy with photographer Carla Coulson. It was fabulous. You can see some of my photos here >> I’ll also chat on social media or engage their services. I guess you could say that these people are my mentors in some way.

In 2016 I invested a significant amount of time and money forging my new career direction as a creative entrepreneur. This included downscaling my coaching business and corporate work, signing up for courses and attending conferences to learn from experts in their field.

A real highlight in 2016 was meeting Michael Hauge, a top Hollywood story expert, author, and lecturer who consults with writers, filmmakers, marketers, attorneys and public speakers throughout the world. My goal was to have him sign one of my books, but I ended up building a very special friendship.

I’m also going to consult Michael again—especially for my big (secret) project which has already been suggested by a top literary agent could become a movie. I know paying for these services will fast-track my success and feed my goal to be the best writer I can. I consulted with him when writing one of my romance novels The Italian Billionaire’s Christmas Bride, and the feedback was invaluable.

Plus, I’ve signed up for a class with my guru Tim Ferris to boost my success and productivity further, How Billionaires, Icons, and World-Class Performers Master Productivity.

One of the investments I’ve also made is taking a fiction writing class with James Patterson. As of January 2016, James has sold over 350 million books worldwide and currently holds the Guinness World Record for the most #1 New York Times bestsellers. I’d love to achieve that kind of success!

Creating the time

Q: How did you find the time for working on your business?

Cassandra: When I started my coaching business, I was a single mother with a mortgage, but I didn’t let that stop me from chasing my dream. Being a single mom also fueled the desire, and the need, because I could never get enough leave to keep up with all my daughter’s school holidays!

I worked nights and weekends at first. Then when the money started to flow, I negotiated a four-day workweek. Not long after, as I began to feel more confident in my abilities to be self-employed AND pay my bills, I quit. It was a terrific day!

I, and other creatives, share more about our journey to self-employment and include a chapter about how to finance your career on a shoe-string in my book, Mid-Life Career Rescue (Employ Yourself): How to Confidently Leave a Job You Hate, and Start Living a Life You Love, Before It’s Too Late.

Q: A theme of my book is giving up something else to live a creative life and go after what you want. Did you give up anything else to spend more time on the life you want to live?

Cassandra: I’m not a heavy drinker, but I was drinking more than I wanted. I decided to take a break from alcohol in the lead up to Christmas 2016. I felt so great that in 2017 I decided to experiment with my commitment to be alcohol-free for the whole year. My partner decided to also. Many people want to quit but struggle, as we did. I will share what I learned and what really works, in my new book, Your Beautiful Mind: Control Alcohol, Discover Freedom, Find Happiness and Change Your Life.

Alcohol addiction remains a hidden and stigmatic problem marked by denial and fear. It’s also an incredible time-waster and damaging to your long-term creativity.

Other things that I quit to allow more creativity in my life includes:

-Selling my television

-Downsizing my coaching business

-Less socializing. ‘No’ is a beautiful word, plus it helps that I’m no longer drinking and so much socializing is built around alcohol.

-Procrastinating and making excuses

-Checking emails and social media incessantly; I only check in at 12 pm and 4 pm with emails, and then for only 15-30 minutes, scanning for priorities.

-Hiding my spirituality and fearing that people might think I was spooky when I talked about my love and use of tarot, oracles, Reiki, energy work, and mediums. A turning point was when a client accused me of witchcraft when I suggested she try lavender essential oil to alleviate some of her stress.

These techniques and others were good enough for Coco Chanel and good enough for me! And I’ve been rewarded—so many people have sought me out because of the spiritual and creative side I bring, combined with strong business skills.

I also gave up doing projects that are easy and neglecting passion projects which sometimes are beyond my current level of expertise, but which would challenge me and enable me to grow, and which would provide greater fulfillment.

I quit short working days and two or three-day weekends. I want to work longer— but I still am mindful of balance, which is why I am careful to take time out during the day to reconnect with those around me, even if I chose to make up the hours on the other end. I gave up saying, “I have to.” I replaced this with “I choose to” – for this is a greater truth.

I gave up the comfort rut of certainty. I bought myself three months to finish my historical art-related novel. This is the novel I pitched to a top literary agent and also to Penguin Publishing over seven years ago. It’s the book I told myself I could never write. Both expressed an eagerness to see the finished book.

There is no certainty of a contract. There is no certainty that my book will sell, or in any way repay my investment. There is only the certainty that I shall not die with regret, wondering what if.

I have given up waiting for the timing to be right, I have given up waiting for excess money. I’ve given up living without discomfort and taking on work that pays well but that I don’t enjoy in the hope that I will make money I can store away for that ‘rainy day’ when the conditions are ‘perfect to write my book.

The greatest comfort of all is being true to yourself, to the passionate stirrings of your soul. For that reason, I decided to invest in myself this year. I have given myself the luxury of time. I decided to bankroll three months out of the world. You could say I bankrolled the space to complete what many people have told me will be my greatest work. We’ll see.

Q: How much time do you spend on your business? What habits did you need to put in place?

Cassandra: I love what I do, so like the author James Patterson, working seven days doesn’t feel like a slog to me. It’s a joy, a privilege; it’s playing. I also like his comment, “Do NOT sit there like ‘Oh I don’t feel like it today. I don’t feel like it tomorrow’. Feel like it! Do it! Force yourself.”

But keeping balance and knowing as I do that without a commitment to health and well-being it’s easy to burn out and be inefficient; I’ll be keeping an eye on outcomes versus hours spent. And I’ll be investing in smart daily habits like meditation, yoga, eating well, etc.

New habits also included greater discipline to maintain focus and eliminate all distractions when I write. I’ve developed a new habit which I love—writing in thirty-minute cycles. Using the timer helps keep me honest.

Right now, one of my favorite tools for this is focusatwill.com. The developers say this will work magic because it’s “scientifically optimized music to help you focus.” I’m a big fan. I love the music and love what it’s doing for my productivity. It is incredible how much you can achieve in thirty-minute bursts when you are focused.

I gave up watching TV over five years ago. This has been life changing. It’s such a time-zapper, and most times depressing.

Health is a priority. I’m half way to my next life—I want to make sure I arrive in good shape. Alcohol is gone, coffee too, sugar—on the way out. Coming in: green and clean and raw. Meditation needs to be more regular for sure. I’ve been a meditator for over twenty years, but sometimes I forget to prioritize it.

I’m going to get up earlier at 5 am and “just do it!” This is going to be challenging, but I’m determined to make this a joyful ritual.

My writing rituals will include five, 9-hour days per week dedicated to fiction, one to non-fiction and working with coaching clients and marketing/business activities. Day seven will be a passion day—whatever I decide that will be.

Included in these commitments is prioritizing balance—relationships, health and spiritual. Meditation, romance, chilling will all factor in—including a reward trip to Japan with my partner in September to defrag and re-top up our inspiration well.

Finding the energy/mindset

Q: Did you make any changes to your lifestyle to support your new business venture?

Cassandra: Mindset and managing energy is EVERYTHING.

Meditate, eat well, exercise regularly and make room for rest to keep energy levels high. Don’t take any devices into your bedroom at night—including your phone. Only read paperback books at night (for relaxation) – not work-related research. Switch off to switch on. No working after 10 pm – it’s hard to sleep if you’re all fired up and inspired.

Move—I force myself to get out and walk every day. It helps when I remind myself how many paraplegics would love to be able to stand on their legs and go for a stroll.

Last year I purchased a standing desk, which also lowers to be a normal workstation. I love the option to stand or sit.

I purchased Dragon software to use dictation to write, and GhostReader to check errors and improve flow by using this technology to read my work back out loud. I also use Scrivener to help me structure my thoughts and writing, and have greater control over my production and outputs. It’s wonderful to be in control of my publishing success.

But this has meant dedicating time to learning new technology—but once again, you need to invest in efficient systems and processes to reap the rewards.

Other great strategies to boost a positive, focused mindset: I keep a praise file—record and look at the feedback people give you regularly. I started fifteen years ago—originally to help me overcome acute self-doubt, but now, while I need it less, it is affirming and heart-stirring to read the unsolicited feedback others have said. And sometimes when people, family included, say something hostile about my work, (like my brother who said, “Great, just what we all need – more advice from you”), knowing I have touched someone’s life, and made the world a better place, reminds me of what gives my life meaning and purpose. It makes the tougher times worthwhile.

I’m a big fan of creating a Passion Journal every year—this keeps my mind on what I do want to create and empowers my ability to manifest by leveraging off the laws of Intention, Attraction, and Desire. I have a free gift for your readers, a Passion Journal Workbook for those who subscribe to my newsletter at www.cassandraGaisford.com.

Q: Any tips for managing your time?

Cassandra: Thirty-minute bursts of activity are amazing for getting into a productive mindset.

Be strong with others who want to zap your time. Push back and check if their demands on your time are urgent. “No,” is a beautiful word.

Be a creative procrastinator – put off until tomorrow things that don’t enable you to achieve progress toward your goals today.

Combine tasks. I listen to audio books while walking, podcasts while preparing meals or doing chores or when I am at the supermarket. This helps prevent resentment when I attend to some of the more mundane things that ‘take me away’ from writing or perfecting my craft.

Delegate and outsource. In our Kiwi culture, we have a ‘do it yourself mentality.’ In the past, I tried to do it all and found it way more efficient to hand things to the pros. It didn’t always cost me more money, and when it did, I often recouped it in increased sales—like great cover design or the improved professionalism of having a passionate proofreader look over my books. I’ve been fortunate to meet many skilled people who have read my career rescue books, including a lady who was inspired to quit her job and has started an editing business. I now outsource some of my work to her.

Q: What are some of the things you tell your clients if they want to make a change and lead a more creative life?

Cassandra: Prioritize your creativity. It’s that simple—and, at times that is challenging. Isolate the barriers, blocks, whatever is standing in the way. Take an inventory and then commit to problem-solving. Intensify your desire, remind yourself of your ‘why.’ What benefits will flow? How will you feel if you never try?

Be inspired by other people who have made the leap to creativity, read their stories— people like Coco Chanel, Leonardo da Vinci, Frida Kahlo and so many others. I can’t think of one successful person who hasn’t had to fight for their dream. Conflict and overcoming obstacles in the norm – but it’s also what makes for compelling viewing and dedicated fans.

Do it scared—most of the successful creative people I know started and continued to create despite their doubts, fears, and anxieties. Follow your passion to prosperity!

Q: What is the single biggest change you had to make to support your business?

Cassandra: Invest in me. As one of my creative clients sagely said, “You have to bankroll your dreams. In the beginning, the money isn’t there.” I go into how to finance your career (on a shoestring) in a big way in my book, Mid-Life Career Rescue (Employ Yourself): How to Confidently Leave a Job You Hate and Start Living a Life You Love Before It’s Too Late.

I’ve also committed to a daily practice of feeding optimism, and aligning my thoughts with the outcome I desire, not fear. This has been a key part of my success and continues to be—it’s not something that comes naturally. This may surprise people, but I also believe it is true of many creatives.

And as I said before as I stopped waiting for inspiration, and I showed up every day to do THE Work, my muse began to take me seriously, and now she shows up too.

Find Cassandra Gaisford online, learn about her books, and read her blog: www.cassandragaisford.com and on her Amazon page: amazon.com/author/cassandragaisford

This is an edited excerpt from Courtney Kennedy’s book Creating Space to Thrive: Get Unstuck, Reboot Your Creativity and Change Your Life. Available from Amazon here >>

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Harness the biology of belief: how to unleash the power of consciousness, matter & miracles

Friday, June 2nd, 2017

I told my audience that if they changed their beliefs they could change their lives

~ Dr. Bruce Lipton, cell biologist

It’s the messages you tell yourself that matter most, says celebrity hypnotherapist and author, Marisa Peers. “Belief without talent will get you further than talent with no belief. If you have the two you will be unstoppable.”

You may not be aware of your own self-limiting beliefs and patterns, or the negative, confining impact of others’ beliefs about you. Perhaps you’ve defined your life according to what others think you are capable of or believe you should settle for.

To get at some of the core beliefs standing between you and your desired success ask yourself, “I’ll do anything to achieve (insert goal/dream) just don’t ask me to do that (insert the fear or belief that holds you back).

Acknowledge the things you don’t believe and challenge them. Interview your beliefs by asking them the following questions.

“Where’s your evidence for that?” (That being whatever you fear or hold to be true?)

“What’s the worst that could happen if you pursued your passion? How bad would that really be? How can you increase the likelihood of success?”

“What tells you that you could follow your dreams?” (a nice shift from focusing on the problem to looking for solutions instead).

“What have you tried recently that worked? What you are you doing now that works?”

“Who do you know that is happy at work? What could you learn from them?”

“How does your (supportive other) know you can do this? What difference will it make to them when you are happier and more successful?”

You’ll find other helpful strategies to challenge self-limiting beliefs in my book, Boost Your Self-Esteem and Confidence: Six Easy Steps to Increase Self-Confidence, Self-esteem, Self-Value and Love Yourself More.

I’ve also included a helpful section in my book, Mid-Life Career Rescue: What Makes You Happy. In this book, I share my experience following reading The Biology of Belief: Unleashing the Power of Consciousness, Matter & Miracles, by Dr. Bruce Lipton.

Your Challenge

So often we aren’t even aware of what our self-limiting beliefs are. If your beliefs are ingrained, or you keep sabotaging your own success, seeking help from a qualified practitioner with expertise in reprogramming stubborn, disempowering beliefs may be a game-changer

Chances are you don’t need to see a therapist to move beyond self-limiting beliefs, but if you do, go and get help. There’s magic in that

You can also learn from some of the most powerful, effective and simple techniques used by practitioners working in the realm of positive psychology and mind reprogramming—including hypnosis

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How to finish a book, film-script or any other stalled project: knock the bugger off

Sunday, May 14th, 2017

 

“Giving up on telling this story was never an option for me.” ~ Heather Morris

I first met Heather Morris when she came to the Bay of Islands in New Zealand from her home in Melbourne to visit her brother, and my friend, who had been given a terminal diagnosis of cancer. As you can appreciate this was a very distressing time. Yet, as we discovered we all had a passion for telling stories, and as we shared our writing inspiration we all felt encouraged, emboldened and filled with light.

And with this came renewed hope. Not just for her brother, who was inspired to crack on with his own writing projects,  but I was also reminded of the finality of life.  For a small moment in time, we all escaped our worldly concerns and became excited by Heather’s “overnight” (not!) success with the publication and resulting worldwide interest in her novel, The Tattooist of Auschwitz.

The novel is based on the true story of Slovakian Jew Lale Sokolov, who was forced to tattoo the numbers on his fellow victims’ arms that would mark them for survival, and who used the infinitesimal freedom of movement his position gave him to exchange jewels and money taken from murdered Jews for food to keep others alive.

As Heather said to me, The Tattooist of Auschwitz is also a remarkable love story.

“BTW my book is the true story of the Tattooist in Auschwitz concentration camp and the girl he fell in love with when he held her hand and tattooed a number on her left arm, and how they survived for two and a half years in that danteesque circle of hell, got separated, found each other, married and lived very happily for over 50 years.”

I invited Heather to share her story and she generously emailed me the below:

I met Lale Sokolov in December 2003.   I was 50 years old and had been dabbling in learning and writing screenplays, he was 87-years-old and his wife, Gita, had died two months earlier. 

A friend of a friend of their son, Gary, asked me to meet Lale to hear the secret he’d kept for over fifty years and which he wanted to tell someone before he ‘hurried up and joined his beloved Gita’. 

Over the next three years our friendship grew as slowly his story was revealed to me piecemeal, often told at bullet pace with limited coherency and with no flow or connection to the many, many stories he told.  

It didn’t matter.  I fell under his spell. 

Was it the delightful Eastern European accent?  Was it the charm this old rascal had lived his life dispensing? Or, was it the twisted convoluted story I was starting to make sense of, the significance and importance of which was beginning to dawn on me. 

It was all of these things and more.  I was spending time with ‘living history’ and was being given a story to tell for which I am honoured and privileged to have been entrusted with.

Fast forward to 2017—14 years after my fateful meeting with Lale Sokolov.   It took me two years to get the story I would eventually write into a screenplay.   He got to read it and loved it. 

I sat with him and held his hand and said goodbye to him the night he died.  At that time I vowed to never stop trying to tell his story.

A film production company optioned the script from me for three years, then another two years but failed to ‘get it up’.  

I took the option back and after a rewrite started entering it in screenplay competitions around the world.  It did well, often a finalist and won the International Independent Film Awards in 2016

I was receiving comments from film executives that the story ‘not only should be told, but must be told’; that it was ‘oscar bait’.   But still no-one came forward to talk production.

Then a light-bulb moment when I decided to write it as a novel, something I had no experience with and had never written or studied as a writing medium. 

On the advice of one of my sons to help with ‘free promotion’, I did a Kickstarter campaign to  raise funds to self-publish. From this campaign a local publishing company in Melbourne approached me and signed me up. 

I attempted to write while working full-time in a large Melbourne hospital and being the accommodating grandmother to my son and his wife, my daughter and her husband and their three little ones.  

I was getting no-where. 

I’m lucky to have family living in San Diego, California who have a holiday house on the top of Big Bear Mountain.  In the middle of their winter, in six feet of snow I squirreled myself away for four weeks and as Sir Edmund Hilary said ‘knocked the bugger off’. 

The parent company of my publisher came to Melbourne in February and heard about my story.  The have now taken over the publishing, sold foreign language rights to 13 countries and done a deal with Harper Collins in the U.S. to publish there.  And the screenplay? Stay tuned—some heavy hitters in Hollywood are vying for it. 

I am now 64-years-old and about to embark on a journey beyond my wildest dreams as I travel promoting the book and hopefully in 2-3 years time a film.  

Giving up on telling this story was never an option for me.  Yes, months went by when I did nothing to further it as life got in the way.  I tell myself it is The Tattooist’s time, I had to hang in there, seek out avenues to have the story heard and eventually one paid off.  

I don’t kid myself that I’m a great writer. I am privileged to have been given a great story to tell and I hope Lale and Gita would be proud of the job I’ve done telling their story.  I have received the ultimate validation of my attempt from their son who doesn’t want a word changed.  

A lot of very talented people / editors both in Melbourne and London will produce a book which I am honoured to have my name on.  My family keep telling me they wouldn’t be doing that if I hadn’t written it in the first place.  

I have two quotes on the wall near my desk, the one mentioned above by Sir Edmund and one from one of my favourite screenwriters William Goldman who references the children’s book ‘The little engine that could’.  

“Just get the @#%&% engine over the mountain.”

Harper Collins have come on board as the publisher in the U.S. and Canada, and major film companies are bidding for the movie rights. Stay tuned!

Heather’s story is a powerful reminder not to give up on your dreams. Tenacity, perseverance, patience and the ability to adapt are big factors in her success—and many other attributes as well, including talent! She began with a film-script and then taught herself how to turn a script into a novel. She also taught herself to fund her dreams via the Internet—and opportunity then came knocking.
It’s a reminder to us all that many times you grow into your dreams, and a commitment to continual learning is essential. As is hanging onto a success mindset. As Heather said, “Giving up on telling this story was never an option for me.”
Heather also proves what Napoleon Hill so famously wrote in his classic book Think and Grow Rich, most people don’t achieve their success until their sixties and beyond.
Later, more good news came too—her brother’s cancer has taken a u-turn. The medication he is on has slowed, and in one case slightly shrunk one of the tumors in his lung, and his oncologist is extremely happy with the slow progress of the disease. Who knows what further miracles the future will bring. But we all agree—there is power in story and in creativity!
So what are you waiting for? It’s never too late to make it big!

Blank bookcover with clipping path

This is an edited extract from The Prosperous Author: How to Make a Living With Your Writing (Book One: Developing a Millionaire Mindset) by Cassandra Gaisford. ORDER THE EBOOK TODAY, SAVE and SEND YOUR ORDER CONFIRMATION AND RECEIVE YOUR FREE BONUS GIFTS—Click the Amazon link here getBook.at/TheProsperousAuthor

Develop A Millionaire Mindset Today!

Although this book was written for writers, the principles and strategies can be embraced by business entrepreneurs, solopreneurs, actors, dancers, painters, photographers, filmmakers, and thousands of others around the world who want to enhance their productivity, do less and make more.

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How ambition and Leonardo da Vinci can fuel your success

Friday, April 21st, 2017

I wish to work miracles

~ Leonardo da Vinci
 
Many people struggle to achieve because they’re not ambitious. Being ambitious may stir your fears—fear of success, failure, regret, disappointment, or loss.
 
Or it may trigger a fear of standing out. You may associate ambition with negative traits, like aggression.
 
As Leonardo once said, “I want to create miracles.” If that’s not ambitious I don’t know what is. He wasn’t hard and aggressive—he was focused and he kept his vision fixed on success.
 
Your Challenge
 
Reframe ambition and look to your heroes and heroines.
 
When you think of someone ambitious that you admire who comes to mind?
What qualities do they possess? How could you copy-cat or borrow these qualities and apply them to help you succeed?
 
Keep your ambition a secret—avoid the critics and those who may knock your confidence. When you start to flap your ambition wings other people may feel threatened or jealous
 
It’s cool to be ambitious. People want to hang out with ambitious, successful people. Pursue your big audacious goals! Do the things you think you can’t. Achieve the impossible
 
“The world is in perpetual motion, and we must invent the things of tomorrow. One must go before others, be determined and exacting, and let your intelligence direct your life. Act with audacity.” ~ Madame Veuve Cliquot, businesswoman.
 
Sometimes we need a mentor to encourage us to follow a more creative path. Leonardo da Vinci shares how creativity can improve your happiness, health and success in The Art of Success: How Extraordinary Artists Can Help You Succeed in Business and Life by Cassandra Gaisford.
 
To read a free excerpt or purchase your copy and learn more from Leonardo Navigate to here: getBook.at/TheArtofSuccess

Find Happiness at Work: How to Create a Successful Career Strategy

Thursday, April 13th, 2017

Listen to Cassandra’s webinar presentation, for the Alumni Career Speaker Series – “Find Happiness at Work: How to Create a Successful Career Strategy” http://events.iteleseminar.com/?eventID=90661188 (The sound improves 20 minutes in – we were bracing for the worst storm in 20 years!)

Please feel free to cut and paste the above and share with anyone who needs a career rescue.

Here’s a few slides from the presentation, which includes strategies and tips to help you find happiness at work.

 

 

 

 

 

Sometimes we need a mentor to encourage us to follow a more creative path. Coco Chanel and Leonardo da Vinci share how creativity can improve your happiness, health and success in The Art of Success: How Extraordinary Artists Can Help You Succeed in Business and Life by Cassandra Gaisford.

To read a free excerpt or purchase your copy and learn more from Leonardo Navigate to here: getBook.at/TheArtofSuccess

To read a free excerpt or purchase your copy and learn more from Coco Navigate to here: getBook.at/CocoChanel

OR download a range of Cassandra’s Career Rescue books from her Amazon page here

FIND YOUR NICHE – PURSUE YOUR PASSION.

Listen to Cassandra’s webinar presentation, for the Alumni Career Speaker Series – “Find Happiness at Work: How to Create a Successful Career Strategy” http://events.iteleseminar.com/?eventID=90661188 (The sound improves 20 minutes in – we were bracing for the worst storm in 20 years!)

Please feel free to cut and paste the above and share with anyone who needs a career rescue.

How to pursue a job of passion and make a BIGGER difference in this world

Saturday, April 1st, 2017
I’m feeling excited about my call from San Diego with an American life coach Missy Strasner. Here’s what I was asked: Specifically to share your story of how you pursued a job of passion and made a BIGGER difference in this world! “
 
Missy found me while searching on amazon under “passion” and “careers”— which again shows the power of passion to connect, inspire, and promote your talents and skills, products and services with like-minded souls.
“Wow. You are a rock star and I am wowed at how you are making a difference! Rock it! I admire your success and how you have started something out of intention and passion and created something ENORMOUS! I LOVE the vibe and content and what you have created and would love to have you be part of my project.”
 
Missy is currently hosting an interview series which she says has, “An incredible panel of experts and extraordinary individuals in their industry, successful entrepreneurs, thought leaders, business professionals, entertainers, and founders of global companies, etc.).
 
“The plan is to reach a massive amount of people with the message to be brave. To play a BIG game in life, create social impact and inspire.”
 
The topic Missy has asked me to chat about also relates to her story.
 
“I was living in fear and in scarcity afraid and paralyzed by limiting beliefs, and yet it was robbing our world of my true gifts. I want to create a spark to those who are living in fear to push through the resistance and go after something meaningful to them and our world and to live NOW.”
 
The interview series will launch May 3, 2017 via Audio with 21 Experts/Entrepreneur’s to share their inspirational story.
 
I’ll keep you posted with links and more information when the show goes live.
But here’s a few thoughts ahead of the show:

how I pursued a job of passion and made a BIGGER difference in this world!

I worked in roles that I hated before turning my attention and intention to finding a job I Ioved

My ‘hateful’ jobs taught me a lot about what I really needed and valued in a career

My horrible work experiences, including being threatened by a manager who vowed to “smash my head in”, helped me realise my calling—to help other people in similar traumatic work situations to survive and thrive

Being coached by Carol Galloway, a holistic and deeply spiritual, creative and insightful career coach, with a background in psychology, freed me from fear. I adapted the drawing a did with her in one of our ‘art-therapy’ sessions, to become the cover of my first book in the Mid-life Career Rescue trilogy, “The Call for Change.

Concentrating on the skills I loved using, and asking myself: “How can I make a living from writing?” enabled me to combine my passion for writing and inspiring others by creating a range of self-empowerment books. I wrote these books as much as to help myself as to help others—which is why they are so meaningful and helpful to me

When I left the security and confinement of a 9-5 job, I created a business with the intention of becoming a ‘Lovemark’, I knew this was the only way to differentiate myself from going nowhere ‘blands.’ Like Kevin Robert’s, the former CEO of advertising powerhouse Saatchi and Saatchi (New Zealand) I passionately believed, and still do, that Love is the way forward for business

I share many of my experiences and also tools and techniques that have helped others find fulfilling careers in my Mid-Life Career Rescue series and other books available for immediate download fromAuthor.to/CassandraGaisford

I’m feel blessed to have helped so many people find fulfilling lives and careers, including training people to become Certified Career and Life Coaches

In the end I found my passion was Passion – helping others find, embrace and share their passion with others…and still pay the bills
These are just some preliminary thoughts – more soon!
Notes:
My authorpage on Amazon
“Mid-Life Career Rescue (The Call For Change: How to change careers, confidently leave a job you hate, and start living a life you love, before it’s too late.” Take the stress out of making a change, confirm your best-fit career and move toward your preferred future#1 Amazon Best-Seller. Available in print and eBook from Amazon—getBook.at/CareerChange

How stressed are you?

Wednesday, March 22nd, 2017

“He who is of a calm and happy nature will hardly feel the
pressure of age.” ~ Plato

When we are calm and happy the quality of the decisions we make far exceed those made when stressed out of our brains.

Stress is something we all feel everyday. It isn’t something that only happens when we’re under particular pressure. Some mild stress is good for you. It gives you a feeling of excitement and makes you want to strive to do better. It reminds you that you’re alive, and it can help you thrive.

But too much stress can do the opposite. Stress overload can make you feel overwhelmed and empty, devoid of enthusiasm; or worse, of a will to live.

Negative thoughts and feelings are a classic sign of too much stress. It’s hard to feel hopeful about the future when you are feeling down, overwhelmed or anxious.

So it’s not surprising that it can be hard to believe in yourself, or to remember the things that make you happy. More often than not, during times of strain your self-esteem and confidence can take an awful hit.

Biologically we’re incapable of sustaining prolonged levels of stress, no matter how great our will. If you don’t address your stress, your body’s adaptive resources can become exhausted—making you sick. Too much stress can give you chronic headaches, affect your blood pressure, contribute to depression and cause ulcers and heart disease.

Thankfully there are simple but powerful strategies at hand to help you avoid too much ‘bad’ stress, so you don’t become ill, anxious or depressed during the change process.

And who knows, maybe once you have your stress levels back in check, or have found ways to proactively remove the sources of stress in either your work or private life, you may end up falling back  in love with a job that you’d come to hate.

Heed The Early Warning Signs

According to a definition from The New Zealand Department of Occupational Safety and Health (OSH), stress is a reaction to the excess pressures you face in your life, and arises when you feel you can’t cope.

This feeling of not being able to cope is an important point I will come back to, but one of the key things to remember is that worrying about not coping, even if it is not actively voiced, triggers the promotion of stress messages in your brain.

You may be so busy trying to juggle everything that you are unaware of how much strain you are under. Like Roger, who hates his career so much he says he hates his life. Or Jan, who can’t relax, and is so busy being busy that she can’t remember the last time she felt real joy.

The Biology Of Stress

When your life lacks balance this leads to a state of brain chemical imbalance known as —OVER STRESS. These negative brain messages then flow to other organs in your body sending them into overdrive and a high state of alert.

People who are overstressed complain of being tired but unable to fall asleep or enjoy a restful night’s sleep. They have plagues of aches and pains, lack of energy,  and can’t remember what makes them feel truly happy. They feel depressed, anxious, tearful, snappy and irritable or just unable to cope with life.

Many people soldier on ignoring the signs their body is giving them. Some live to tell their stories and the lessons they learnt. As I’ve already said, I was so stressed and unhappy at work I got shingles. Others aren’t so ‘lucky.’ One of my colleagues suffered a heart attack and later died.

Stress is an invisible killer, and the underlying cause of mental illness, depression and suicide. It’s that serious—no wonder the onus on employers to help employees manage stress has been written into health and safety legislation. But don’t rely on anyone else to be proactive about your well-being.

Listen To Your Body Barometer

The key to managing stress successfully is to heed the early warning signs. By nipping your stressors in the bud before they go to seed, you will avoid wreaking havoc with your body, mind and spirit.

You’ll also avoid derailing your career and damaging your relationships. Increasing your coping skills can also be a wonder cure for dissatisfaction with your work, or your life.

YOUR BODY BAROMETER TEST

How stressed are you?

Take the following body barometer test by taking note of any symptoms you’re currently experiencing.

Physical Signs of Stress

  • Increased heart rate/Pounding heart
  • Sweaty palms
  • Elevated blood pressure
  • Tightness of the chest, neck, jaw and back muscles
  • Headaches
  • Diarrhea/Constipation
  • Unable to pass urine or incontinence
  • Trembling/Twitching
  • Stuttering and other speech difficulties
  • Nausea/Vomiting
  • Sleep disturbances
  • Fatigue
  • Being easily startled
  • Shallow, rapid breathing
  • Dryness of mouth or throat
  • Cold hands
  • Susceptibility to minor illnesses
  • Itching
  • Chronic pain

Emotional Signs of Stress

  • Tearful
  • Impatience
  • Frightened
  • Moody
  • Highs and lows
  • Feeling of loss
  • Depressed
  • Anger
  • Irritated
  • Short-tempered
  • Grief

Cognitive/Perceptual/Thinking Signs

  • Forgetfulness
  • Preoccupation
  • Errors in judging distance/space
  • Reduced creativity/creative thinking
  • Lack of concentration
  • Diminished productivity
  • Lack of attention to detail
  • Orientation to the past
  • Diminished reaction time
  • Clumsiness
  • Disorganization of thought
  • Negative self-esteem
  • Negative self-statements
  • Diminished sense of meaning in life
  • Lack of control/Need for too much control
  • Negative evaluation of experiences
  • Negative thinking
  • Pessimism

Behavioral Signs of Stress

  • Carelessness/Accident prone
  • Under-eating/Over-eating
  • Aggressiveness/Fighting/Hostility
  • Increased smoking/Starting smoking
  • Withdrawal
  • Argumentative
  • Increased alcohol or drug use
  • Listlessness
  • Nervous laughter
  • Compulsive behavior
  • Impatience/Agitation

Take a look at the following stress-busting tips and create your own stress management plan. Starting from a positive, healthy foundation will help you make changes in your career and life successfully.

This is an edited extract from Mid-Life Career Rescue: (The Call For Change): How to confidently leave a job you hate, and start living a life you  love, before it’s too late by Cassandra Gaisford. To purchase your copy and learn  how to follow your passion to prosperity, click here to go to your online bookshop.

The Power of Love

Tuesday, February 14th, 2017

Passion, love, joy—call is what you will, but the eternal truth is that love is where the magic is. But as Nick Williams shares in the foreword to my book, Career Rescue: The Art and Science of Reinventing Your Career and Life  “No-one ever told me when I was growing up that something I loved could be a career.”

Most of us can relate to that: doing something you loved and then getting paid for it simply wasn’t a career option that we were aware of or encouraged into. Too many of us believe that work needs to be a relentless and life long activity doing something we’d rather not be doing, but that we have little choice over. We just have to do it to survive. And as long we are not enjoying it, are suffering, bored, stressed or are sacrificing ourselves, then that is real work, and we deserve to be paid for it. 

Too few of us have been bought up to believe that it is possible to make our living doing something we love, that lights our hearts up and stirs our passions. Which is why I’ve collated a few of my favourite posts over the years—to share my love and great conviction that no matter what your age or stage you can live and work with love.

“To find your true work is a great blessing, one of life’s greatest blessings I believe. And to be paid for your work rather than work for pay is one of life’s great joys,” says Nick. And he echoes what we know to be true. Even if you don’t think it’s possible for you, these inspiring stories may awaken the courage and tenacity to make your dreams come true. 

1.) Turning Her Dream into a Reality—Reinventing Joy Again. This story is close to my heart…it’s about my mom. And it proves that you don’t have to have a background in something or formal training to turn your passion into a profitable career. ““They say you should have a business plan. My plan was only to make my shop irresistible, she says.” Read more here >> http://www.cassandragaisford.com/success-story-turning-her-dream-into-a-reality-reinventing-joy-again/

2.) Have you considered starting a business on the side while holding down your job and then taking the leap to self employed bliss? Choose and grow your own business with confidence by reading inspiring stories of others who have made the leap to more love, and less career ground hog day. Here’s a calorie-free example to wet your appetite >> Business Can Be a Wonderful Box of Chocolates

3.) As Annie Featherston, writing as Sophia James, shares in this Mid Life Career Rescue: What Makes You Happy, when you combine your favorite skills with doing something you completely and utterly love, you come home to your true Self and find your place of bliss. The result? Contentment—and more often than not, producing something highly marketable. Read Annie’s story here >>


4.) Oh I do so love people with healthy obsessions—passionate people are vitamins for the soul. David Styles is nuts about water lilies. It’s such a passion that he’s nearly run out of room for them all—so now he has bathtubs overflowing with all his loves. Check out this fabulous ‘bathhouse’ and more about how a healthy obsession can be a liberating thing here http://www.cassandragaisford.com/david-loves-lilly/

5.) Love attracts love—when you follow your passion wonder go-incidences happen. One of my great loves is Leonardo da Vinci and his portrait of Lisa del Giocondo (nee Gherardini)—more universally known as The Mona Lisa. So obsessive is my interest into this painting that my partner often jokes that there are three of us in our relationship: Me, him and The Mona Lisa. Happily for me Lorenzo feeds my addiction by sourcing helpful research and inspiring me daily. Read more here >> 

Do you need more encouragement? Thoughts do become things. Scientists Gregg Braden and also Bruce Lipton, author of The Biology of Belief, have evidenced this. But hope can only flourish when you believe that what you do can make a difference, that you recognise that you have choices, and that the your actions can create a future which differs from your present situation. To boost your hope muscles turn to this post—inspired by Leonardo da Vinci >> 21 Ways to Turn Your Thoughts to Hope

I hope you’ve enjoyed these wee morsels of temptation. Today, sacrificing your deeper passions for the security of a pay-check is no guarantee of security. Following your heart and deeper self is the new security. Your heart is the well-spring of possibility and opportunity that will never run dry.

There’s loads more inspiration on my blogs and in my books. Where ever you are, who ever you are may love infuse your day.

P.S. If you’re in the mood for romance and you’re curious about my romance novels, check out this post where I share why I write (and read) romance novels https://molliemathews.wordpress.com/2017/01/28/why-i-write-romance.  

I also have a special Valentine’s treat you may like to nibble on. The Gemstone Billionaires Boxed Set contains my first two books in a romantic series set against the beautiful backdrop of stunning Aotearoa, New Zealand. If you like heartwarming, sexy and sweet romances with a touch of comedy, you’ll love sharing the journey with these authentic men and women longing to find their special soul with heart.

Gemstone Billionaires Series Box Set: Two Sexy New Zealand Romances: Italian Billionaire Brides: The Italian Billionaire’s Scandalous Marriage, The Italian Billionaire’s Christmas Bride

getBook.at/GemstoneBillionaires

These stories were excerpts from the following books by Cassandra Gaisford. To purchase your copy and learn how to harness the power of love and follow your passion to prosperity, click the links below to your online bookshop.

Midlife Career Rescue: (What Makes You Happy): How to confidently leave a job you hate, and start living a life you love, before it’s too late 

 Mid-Life Career Rescue: Employ Yourself

Find Your Passion and Purpose: Four Easy Steps to Discover A Job You Want And Live the Life You Love 

How to start a business on the side while holding down your job

Monday, February 13th, 2017

Start a business on the side while holding down your job. Or take the leap to self employed bliss. Choose and grow your own business with confidence.

A big shout out to my client who has started her business today—while holding down her current job. Catherine’s started smart by taking over an existing business – check it out here http://www.lifeconsulting.co.nz/

Learn from other inspired and inspiring entrepreneurs and make a calculated leap to self-employed freedom and fulfilment. Fourteen individuals tell you their stories in  Mid-Life Career Rescue (Employ Yourself): How to confidently leave a job you hate, and start living a life you love, before it’s too late. Their backgrounds and dreams are as unique as you are. What unites them is their creativity, passion and integrity. In my latest book Mid-life Career Rescue: Employ Yourself they share their fears, their struggles and their joys as they overcame obstacles and pursued their dreams of self-employment. Here’s an excerpt:

“Wild horses wouldn’t drag me back to working for someone else.”
Alan Sugar, Entrepreneur and host of The Apprentice, UK

They were doing something they love; their passion drove them.

The list below is what they have in common. As you read this list think how many strategies could apply to you:

Making money was not their sole motivation. Their businesses grew from a desire to serve others; they were not trying to force something on others or to make a killer sale. Instead, they wanted to make a positive difference and create something of value. They didn’t badger people into buying their goods or service.

  • They cared about whether or not they could help a prospective client. If they could, great. If not, they were either quietly persistent until they were needed, or they moved on.
  • They planned for success. Their business and marketing plans were living documents and they managed their finances extraordinarily well.
  • They shared. They communicated their vision, goals and plans with those important to them, and they researched their clients and stakeholders constantly to learn how to do things better together.
  • They listened. They listened to their staff, their families and their clients. Then, and only then, when they understood their issues, fears, needs and desires did they offer a solution.
  • They started smart. When employing others, whether on contract or as salaried staff, they hired the right people for the right job. And, when necessary, they gave their people the training, systems, environment and recognition to do their job well.
  • They took calculated risks. They always looked before they leapt, but they leapt nonetheless. Courage and confidence was something they built as they went.
  • They believed in themselves, or faked it! Even professionals doubt themselves – but they don’t let self-doubt win.

“You have to believe in yourself. Even when you don’t, you have to try,” encourages Serena Williams, tennis super-star and 21-time Grand Slam champion.

“There are moments when I am on the court and I’m like, ‘I don’t think I’m going to be able to do this’. But then I fortify myself and say, ‘I can, I can’ – and it happens. If you believe in yourself, even if other people don’t, that really permeates through and it shows. And people respect that.”

If the strategies above sound like things you can do, or are willing to try, chances are self-employment is right for you. Be sure to get off to a good start, and be inspired by those who have walked the path of success.

Client Success Story: Business Can Be a Wonderful Box of Chocolates

Lisa Conroy, Director and Empowerment Coach for women’s lifestyle, career and wellness. Box of Chocolates, www.boxofchocolates.co.nz

Lisa Conroy’s passion for helping others led her to start her coaching business. The seeds of change were also cultivated during a stressful time in her former job.

Leading up to my coaching training I had been working for a major sporting organisation for eight years. They were going through massive change and unsettling times. I was up to my fourth restructuring with this company, and management informed us that they were moving the organisation to another city. It was an eight-hour drive away, and an expensive place to transport my family to live.

It had been a toxic environment for some time, HR was non-existent, and I saw first hand during this time of transition amongst the team, the effects of stress and uncertainty. I knew going to the new venue was not in my family’s best interest, so I had to think about my options, which led to a call for change. The idea of coaching and helping others with their life and career goals appealed and seemed to be a growing industry.

I did some investigating and found Cassandra Gaisford and her Worklife Solutions Career and Life Coaching certification programme. Her personality, variety of skills and zest for life just really resonated with me.

I realised becoming a life coach would allow me the freedom, flexibility and independence to do work that I loved in an industry that seemed very rewarding and much needed.

I knew it would be a steep learning curve, but I love a challenge and felt this was the perfect fit for my interests, skills and goals.

My new coaching journey began, which led to a career combo. I decided to start my own business within three weeks of starting my coaching programme and haven’t looked back since…

Do something you love

I have always wanted to have my own business doing something I loved. Once I started my coaching training, I felt this was the perfect match for me to be able to utilise my skills and help others to reach their lifestyle, career and wellness goals.

I also wanted the freedom to be able to work on new ideas and create my own style by offering a unique service in the Wellness industry through my combination of coaching, art therapy workshops, wellness retreats, Reiki healing and aromatherapy pamper parties.

Deciding what to do

My initial focus was purely on the lifestyle, career and wellness coaching but realised it would take time to build my brand, Box of Chocolates, along with gaining trust with clients and networks.

I went into this with a realistic view that it would take two-three years to build to a point of going full time with my business ideas. I also believed that if I had a few alternative strings to my bow, it would assist me in offering a variety of services to a wider audience and give me alternative sources of income.

I was drawn to running wellness retreats where my event management skills, love of wellness and creative activities, and relevant workshop topics would help me attract the right women. Women who wanted to feel empowered and find new inspiration for their lives, and be able to share and learn from others in a safe and nurturing environment.

I was also interested in gaining a certification in Reiki healing as I felt this would complement my coaching and retreats/workshops, which then led onto me becoming an aromatherapy consultant too.

This year I will be focusing on increasing my impact/marketing reach strategies by striving to increase my coaching capacity to offer Skype sessions/coaching packages globally online as well as within New Zealand.

Finding an idea that would be successful

A belief in my abilities, along with a determination to be of service and offer a solution to key problems facing many women helped me find an idea I thought would be successful.

When you can tap into understanding who your niche market is and what they need, you can then build a strong foundation of core services to assist them.

I took a leap of faith but I knew in my heart that every time I coached someone it didn’t feel like work to me, it was so rewarding seeing my clients grow from strength to strength and be able to reach their true potential with a boost in confidence.

When you are coming from the heart and follow that guidance, you will always be supported to find the people and resources you need.

However, that doesn’t mean sitting back and waiting for it to happen. Action and dedication are required to build momentum, along with commitment and trust in your abilities to manifest your dreams and goals.

I also knew that there were not many people holding retreats that offered a unique Zen and creative style that my programme offers – you have to think outside the box and run with it! I went along to lots of Wellness industry events, seminars, network meetings and got a feel for what people were needing and built my strategies around that.

Finding the right product for the right market

I did my research, I talked to successful coaches in the industry and I asked for feedback from all my clients, I went online to see what trends were coming through and what topics were hot, locally and internationally.

I read lots of industry related books and blogs and signed up to sites that inspired me to keep my finger on the pulse on what was working successfully for others that I could leverage off.

Keeping your energy levels high

I’m not a big fan of the saying ‘hard work’ as it has stressful connotations. You need to be passionate about your services and ideas, and you need to have the ability to encourage others to use them. It is also important that you make time to promote yourself and get your messages across to your targeted market through various avenues.

Start small and take your time to build confidence, so that when you realise you’re onto a good thing, it doesn’t feel like ‘hard work’ but is exciting to see your business and ideas coming to fruition.When you are coming from a place of authenticity, it will always come through and people will naturally want to refer your services because they benefit from your genuine concern and skills. This is always going to be your best source of repeated business and will quickly amplify your brand through referrals you can use in your marketing material…

To read more of Lisa’s story, be inspired by other entrepreneurs, and gain practical strategies to help you plan your beautiful business, purchase your copy of  Mid-life Career Rescue: Employ Yourself TODAY!

Mid-life Career Rescue: Employ Yourself is available in paper back and e-Book version from Amazon.

Do it scared – how to charge forward with new confidence and follow your passion to prosperity!

Monday, February 6th, 2017
Do it scared—most of the successful people I know started and continued to create despite their doubts, fears and anxieties. If this is a challenge for you Scott Allan’s new book (aptly titled, “Do It Scared“) comes to your rescue. One of the many memorable things you’ll learn is the importance of mastering your mind. You may have heard this before and know it to be true, but it’s easy to forget and often hard to put into practice.
Stay vigilant, the author warns, stay strong—don’t let self-doubt rob you of your mind mastery. “What do we fear most?” Allen asks, “Confronting problems.”
But herein lies one of the many cures contained with this brilliant book. “Do It Scared” shares proven strategies and powerful formulas to help you transform problems into solutions. The advice is challenging and compassionate – Allen knows how you feel…he’s been there. He’s hit rock bottom and he’s hauled himself out. Now through the honest of his truths and the generosity of his spirit he’s sharing the lessons he’s learned to help you forge a confident identity, master your life, do the things that scare you most and achieve greater personal power.
I really liked the tone and presentation throughout this book. The summaries, or “key takeaways” reinforce key messages and learning at end of each chapter helps consolidate these truths. I particularly enjoyed the strong and evocative words the author uses. Words like “manipulate forge, confront and charge forward.” Softly, softly, fluffy fluffy doesn’t work. You need to don your armour, sharpen your sabre and attack your doubt demons.
One of the sections that really resonated with me was the one on habits and the five steps for breaking bad ones. Allan’s advice to recognize disempowering routines and replace them with winning ones is pure gold! For me one of the triggers that creates a failure habit is being assaulted by energy attacks (negative people, outbursts from others, their drama etc.). As a result of reading “Do It Scared rather then run, withdraw or retreat I’m going to be a rock (not literally!) – people can storm all around me and I’m not going to take it personally. I’m not going to try and fix them either. They can vibrate how they want. What counts is my new habit of maintaining my positive, winning vibration.
Thank you Scott! Thank you also for your section on the lifesavers practices – Silence, Affirmations, Visualization, Exercise, and Reading to improve my thoughts for the day etc. As a result of reading this book I am tooled up with weaponry to defeat the doubt demons and charge forward with new confidence to follow your passion to prosperity!
5.0 out of 5 stars! An excellent book that inspires you to succeed beyond your fears.
A DEFINITE READ FOR CREATING THE ULTIMATE MINDSET! Available from Amazon here http://amzn.to/2kbwNkp
Five things I’ve “done scared,” to follow my passion to prosperity.
1.) I completed this painting of my grandmother, Molly and entered in a portraiture competition.  It was the first portrait I’d ever painted and the first time I’d experimented with painting with oils. My painting was selected as a finalist in The Adam Portrait Award and Exhibition, Wellington Feb 2008. I was so excited!
2.) I entered another competition with a mixed media triptych  (again a first) and won! “Love Stain” was the Supreme Winner Wai Art Awards May 2008.  When I got the call telling me that I had won  I didn’t believe it.  never expected to one. My only goal was to do it scared and put my art out there DESPITE the fear of judgement. “That can’t be right. You must have made a mistake, ” I recall saying. “That other on—the realistic one of Leda and the Swan was far better than mine.” They assured me the painting had won. “Why?” I asked – still disbelieving. “Because it was different,” they replied.
3.)  I commissioned and had built an architecturally designed home, and subdivided my existing property—despite being a single parent with no savings!
4.)  I moved away from my home town of 50 years,  and brought a 10 acre lifestyle property with my partner going unconditional without selling our properties first.That was scary – but exhilarating now that the terror has passed!
5.) I completed my psychology degree, after a then-year study break, at the age of 47—completing four 300 level papers in less then 10 weeks.
6.)  I opened myself up to love again after having my heart broken.  That was scarier than anything ever done. And also the most fulfilling.
7.)  I rescued my daughter from a violent attacker – and did so in a loving, empowered way—even though ever bone in my body was terrified. But I refused to fight terror with terror.
 Looking back on my life there are so many things I’ve done scared—and I wouldn’t have done it any other way!

The astrology of success

Friday, January 27th, 2017

FAITH IN YOUR STARS

“Arrogance is in everything I do. It is in my gestures, the harshness of my voice, in the glow of my gaze, in my sinewy, tormented face.”~ Coco Chanel (Leo)

Much of Coco Chanel’s success can be attributed to her faith in the stars. Chanel believed in astrology. She was a Leo, symbolized by the lion, queen of the beasts, Leo is the sign of royalty. Proud and arrogant, yet loyal and brave, this sign if ablaze with warmth and fire.

Creative entrepreneurship is the true stamp of a Leo—and Chanel manifested this in buckets. Driven by passion, purpose, determination, a desire to lead not follow, the courage and fearlessness of a lion, and a serious need to be noticed. Making an impression is Priority One for many Leo’s—think Mick Jagger, Arnold Schwarzenegger, Julia Child and other flamboyant people who share Coco Chanel’s sun.

Chanel’s moon was in Pisces, making her intuitive to the point of being psychic, writes Karen Karbo in The Gospel According to Coco Chanel. This may explain her uncanny knack for predicting where best to place her energy to amass a great following and fortune.

Leo is also the fifth sign of the zodiac—a number Coco used to astounding success when she named her perfume, Chanel No. 5. She also leveraged off her faith in her stars and other spiritual tools to empower her mind, and sustain her during periods of darkness.

Most clients come with financial problems or relationship problems,” my friend and astrologer Marianne O’Hagan says. “They come looking for the hope of happiness in the future.”

Marianne knows personally and professionally. You can read more of her story in Mid-Life Career Rescue: What Makes You Happy—including how she started her own business by using her faith in the stars.

I’m a Libra in Western astrology and a Snake in Chinese astrology. It’s true when they say that Libran’s love harmony, balance and beauty. I love it when I receive feedback from readers, saying my book is “beautifully written.” Or, as a person who read my first Art of Success book, inspired by Leonardo da Vinci, posted in their review, “This beautiful book wraps art around business and life and makes each hum with energy and creativity and brings the reader new vitality.

Google ‘best careers’ for Snakes and I’m told to avoid careers where I have to work too hard. ‘Working hard’ to me is doing something I dislike, working with people I don’t respect. Working hard is not marching to my own beat. But when I’m working in the passion zone, fulfilling my purpose, now that’s a different story.

Whether you’re a believer in the notion that whatever planets align at your time and place of birth can determine your intrinsic strengths, shape your character, relationships and fortunes, there’s plenty of helpful data to aid you in your quest for success. Keep an open mind and don’t take everything as total gospel.

Your Challenge

Go cosmic—gain additional insight about your astrological sign from any of the plethora of books, online resources and personal astrologers. Focus on identifying your strengths, Achilles heel, and best-fit-factors career-wise and in your personal life.

“I liked the idea that astrology believes we all are special and have unique gifts. It was at that moment that my love of astrology was born. “~ Marianne O’Hagan, astrologer

This is an edited extract from The Art of Success: How Extraordinary Artists Can Help You Succeed in Business and Life (Book Two: Coco Chanel) by Cassandra Gaisford. To order a copy for less than the price of coffee and cake click here to go to your online bookshop.

 

How to reinvent your career and your life: Pivot—change careers and live again

Thursday, December 22nd, 2016

Creating Your Past and Your Future: Celebrate Your Audacity

What amazing feedback one of my client’s Lisa Conroy received! Incredible! So proud of her – living and working as she does with passion and purpose! Her success story is just one of many that have enriched my life this year – I’m thankful that having trained her to become a life coach that I have been able to play a small part in her success. Lisa proves that when you follow your bliss, life really can be a wonderful Box of Chocolates. Check out the feedback below.

As we near year end, it’s a great time to celebrate your wins, lick a few wounds, and resolve to create an extra-ordinary future.

The chances are high that you’re a lot like me—I didn’t inherit a fortune, I’ve had more than my share of challenges, and like waves in a storm, there’s always more hurdles to surf. But successful people, like Coco Chanel and Leonardo da Vinci, and the guy on the street corner praying he can make his mortgage, we keep swimming against the tide of mediocrity.

So take a moment, recollect, note and recall all the things you’ve achieved, all the dreams you’ve dared to dream, all the trials you’ve weathered—and most of all celebrate just how fabulous you are.

Like the lady who wrote to me (below) and reminded herself she already was successful—she has a wonderful husband, beautiful children….and a kind and generous heart.

Fortune favors the kind…and the audacious!


Are you looking for more inspiration or the ultimate Christmas gift?

if you still need a career rescue, or know someone that does, you’ll love my new books – plenty of inspiration for young and older


Career Rescue: The Art and Science of Reinventing Your Career and Life

To preview this book or purchase navigate to here:
getBook.at/CareerRescue

The Art of Success: How Extraordinary Artists Can Help You Succeed in Business and Life (Book Two: Coco Chanel)

To preview this book or purchase navigate to here: getBook.at/CocoChanel

I just received the most amazing feedback re The Art of Success – brought tears of joy to my blue eyes

“Hi Cassandra, I just had to tell you how much your Coco Chanel book means to me. I can’t even express all the emotions I am feeling right now. First of all, I never realized how much I have in common with her. Abandoned by my father, daughter of a narcissistic mother (which is like not having a mother at all). I’m also a Leo. Second, I relate to so many of her characteristics, as well. I’m fiercely independent and strong-willed, but riddled with doubts. Reading this book was like looking into a mirror for me; one that reflects both my past and my future. Your book is an answer to the prayer I’ve had in my heart recently. I will be referencing it often. I have so much to work on concerning myself, and I see this book as a much-needed tool to help me move past the limiting beliefs I can’t seem to let go of. The quote about living a life with a husband and children and people you love? That helped me to realize that I am already a success in Coco Chanel’s eyes. SO EMPOWERING!!!!! Thank you so much for the gift of this book.”

Success Story: Turning Her Dream into a Reality – Reinventing Joy Again

Monday, December 19th, 2016

Joy spent 10 years as a Legal Conveyancer—but wanted to do something more creative. “I looked around one day and thought to myself, ‘Joy do you realize that shortly you are going to be the eldest one around here?’ I didn’t feel enamored with that thought.”

One day she was driving to work, stuck in traffic, thinking, “What am I doing? This just isn’t me.”

She was passionate about interiors and fabrics, and all her life she had dreamed of owning her own store. A simple quote, and her desire for change helped her decide to leave the security of her steady wage.

“I had read the quote, ‘Don’t make a permanent decision for a temporary feeling’ but I knew my feeling would not be temporary. I was determined it would not be, and I would not let it be.”

Her long-range vision was always to start up a successful interior design business. However, before branching completely on her own she brought into a franchise operation called Biggie Best.

“Buying the franchise was a great way for me to learn the skills required to be in business on my own. Because of all the backing of head office, and the fantastic systems and support I received, I was able to build my confidence as well as gain some experience, which all helped me to know with certainty that going out on my own in this industry was something I really wanted to do.”

Reinventing Joy Again

Joy’s desire to bring in more diverse stock clashed with the franchisers strict control forbidding diversion from their theme. It became clear it was in both their interests for her to gradually transition out of the franchise.

Joy was excited to finally be able to step into her own independence and opened her own interior design store, Maypole Interiors.

“I had no idea whether it would be successful or not but I was following a passion, and I knew I could pass that passion on to other people who did not have the same exposure to things beautiful.

I found the right product for the right market by finding the wholesale distributors who imported the things I loved.”

Maintaining Balance

Joy says hard work supplies energy if you love the work you are doing. She believes it is virtually impossible to run a good business if you have other things to concentrate on.

“A business takes full concentration. There is no room for anything else if you are to be successful. It cannot be played with.”

Maintaining some balance came naturally, she says. “My family was independent of me, and my husband was fully supportive. He loved the business. Cobwebs did appear—and stay—in the house.

Natural Talent and Good Management

Her beautiful window dressing, natural talent, great fabrics, products and success with clients meant finding clients came easily.

Joy never trained formerly as an interior designer, but had a natural talent for interior design and a passion for creating beauty. Something another astoundingly successful interior American-based designer Barbara Barry also shares.

Joy says her secret to success, managing cash flow, and generating regular income lies in keeping good records of sales every month and through the year.

Other strategies that contributed to her success, she says were: “Having budgets set for both staff and myself of daily sales, knowing how much has to go through the till every week, and if not reaching that target working harder on shop displays and advertising.

Always presenting yourself well, being honest, truly honest with people when they were looking for something, even putting them off and losing a sale if you knew the product wasn’t right for them and having a smile to greet them no matter what you were feeling”, were also effective she says.

Be Brave and Fully Passionate

Joy’s advice to others thinking of starting a business is:

  • Be brave, but don’t start a business without being fully passionate about what you are trying to achieve.
  • Don’t do it for the money. Do it because you feel you can make a difference and make a happy experience for your customers.

And her steps to self-employment?

“They say you should have a business plan. My plan was only to make my shop irresistible.”

If she could have done anything differently Joy says she might have moved to a different location where there was more foot traffic. “Location is perhaps the most important when you have a physical store.”

Following the death of her husband, Joy, now in her 70’s, decided to change the way she ran her business and works from her beautiful home, consulting for wealthy clients. She has also designed and had a self-contained cottage built on her inner-city Wellington property. In addition, she also runs a business through Airbnb where she shares her uniquely beautiful home with appreciative guests from New Zealand and overseas.

What You’ve Learned So Far

  • Not everyone is suited to being self-employed; but don’t prematurely discount it as a viable option
  • Starting small and starting something on the side may wet your appetite, give you confidence and intensify your desire
  • Start smart before you travel too far toward self-employment. Be sure to assess the pluses and minuses, learn from other people’s mistakes, and plan for success
  • Don’t assume you need to go into debt to begin—take the pressure off and look for more affordable ways to get started. You can always invest more capital when your profits begin to soar
  • Keep an eye on cash-flow, and ensure you have access to a line of credit for emergencies
  • Commit to ongoing growth—personally and professionally
  • Determine which of the six ways to employ yourself suit you best
  • Be courageous, brave and passionate. It’s worth it!

What’s Next

Lack of money doesn’t have to hold you back. Let’s look at how financing your career can be more affordable than you think.

This was an excerpt from Mid-Life Career Rescue: Employ Yourself

Start a business on the side while holding down your job. Or take the leap to self-employed bliss. Choose and grow your own business with confidence. This handy resource will show you how.

#1 Amazon Best-Seller. Available in print and eBook—getBook.at/EmployYourself

Get Real About What’s Important: The Importance of Values in a Career Change

Thursday, November 17th, 2016

image_values

“The things that matter most should not be sacrificed to those that matter least.” ~ Dr Stephen R. Covey, Author

Values conflicts are one of the major causes of work-related stress. If you’re proactive you’ll get out unscathed, and as you’ll read later in this chapter, not getting your needs met may just lead you to your life purpose.

“I used to be the sort of person who usually put her head down and worked towards a goal and if I worked hard enough and aimed for my goal, then success would follow. And for the first time my life plan wasn’t working out,” said Juliet de Baubigny, a powerful venture capitalist in Silicon Valley. Her entrepreneurial genius is said to have contributed to the transformation of companies such as Google and Amazon.

Several years ago her marriage ended in a bitter divorce, her young son was diagnosed with Type I diabetes, and she ended up in the ICU with bilateral pneumonia, all within six months. “It makes you question faith and humanity,” she said. “So I thought how do I redirect this?”

Juliet heeded the call for change—embarking on a quest of discovery.

“I consulted every shaman, every psychic, every priest to learn about what was really important to me what my value system was.” The result? “The things that matter most in life are health, family and doing what you love.”

Juliet’s imparts her wisdom to her children, “Do what you love, work hard, tell the truth and be kind.”

If only more kindness prevailed at work. Just think what a better place the world would be.

I’ve said it once, but I’ll say it again. Do not, under any circumstances stay in a job that compromises your values, or is making you physically ill. Perhaps, your mindset needs to change. Perhaps it’s the job. But whatever the cause, take action now to find the cure.  Conquering stress, this escalating modern day evil is so critical that I devoted a whole chapter to it in my first book, Mid-Life Career Rescue: The Call For Change. And readers agree. As one reviewer wrote:

“I definitely recommend reading the chapter on stress. I wish I had the valuable information she laid out 15 years ago when I went through a ‘brown out’,” one step before complete burn out.

If I knew what physical signs to look for I would have left that job way earlier than I did. Unfortunately for me I learned the hard way what a stressful job situation can do to you both mentally and physically, but you don’t have to. Instead, you just need to read Mid-Life Career Rescue, and follow the advice of Ms. Gaisford.”

Values in Business

Organisations have their own values and personalities too. Finding individuals who ‘fit’ their culture plays a key part in their hiring decisions.  And it’s a two-way street. Similarly your best-fit job or organisation is one that aligns with your values and allows you to be yourself.

Once you have identified your driving values you can begin to look for companies and roles that align with them. For example, if you identified ‘passion’ as important, look for companies that actively communicate and act upon this value.

Sometimes this may mean doing a little bit of investigative homework. Don’t just rely on what the advertisement or job description says, or what the recruiter or hiring manager tells you. Ask people who work there, customers who deal with them, and even competitors. Get the real story. It’s not what they say that counts; it’s what they do.

Not all companies actively live and breathe their values. But the truly great companies, businesses and individuals do.

Hot Tip! Increase your chances of a good values match by including a summary of your values in your CV, social media profiles like Linkedin, or your website if you have one. 

Overcoming Values Conflicts

The consequences of accepting a role or staying in a job where you’re values don’t ‘fit’ are huge. Job dissatisfaction; a feeling of not belonging; of not being appreciated, affirmed or valued; and serious depression can occur if no remedial action is taken. These feelings and experiences are commonly referred to as ‘values conflicts’.

One of my clients, Lynn, was the editor of a magazine. She had a real gift for innovative and lateral thinking, and creativity was something she valued. She assumed that when she accepted a new position as Chief Editor for another company that her creativity would be something they also valued.

It was a huge shock to learn that they valued maintaining the status quo more than innovation, and that they did not affirm or value the changes she sought to create.

She also valued her independence and autonomy, and in her previous role her boss had been happy for her to work whatever hours and days she liked. His main criteria was that the job got done; he didn’t care where or how.

In her new role people preferred to work standard hours and questions were asked and eyebrows were raised when she attempted to work from home or worked anything other than the core Monday to Friday 9am to 5pm hours. Her boss’s assumption was, “If I can’t see you, you’re not working.” Not much trust there!

For her own health and happiness, Lynn resigned after three months. She realised that if she stayed any longer it would mean changing the very essence of who she was, and devaluing her needs.

In hindsight she wished she had taken the time to think about her most important values prior to changing careers, rather than having acted so impulsively.

“I guess I just assumed that it would be similar to where I was before. I could have saved everybody a lot of grief by clarifying my needs and asking a few more questions about the company culture before I started.”

Action Task! Get Your Needs Met

If any of your most important values are not being met to your satisfaction, what changes need to occur so that they are met? Some ways to check if your values are in alignment, and steps you can take to resolve any values conflicts, include:

1) Thinking laterally. Brainstorm with friends all the possible ways that people make a living from each of your main values. Think laterally. The aim is not to make a decision but to build an exhaustive list.

Choosing your best-fit career comes later. Right now, allow yourself to go wild and explore. Who knows what you may find. Use generative, open-ended questions like ‘who, where, why, when’ to create a wider list. For example, how can I make a living from (insert value)? Who is making a living from (insert value)?

2) Paying attention to your body barometer. Notice the times when you feel inspired – a sure sign your values are aligned. When you values are met there’s often a feeling of lightness or calm in your body, or a surge of excitement, joy and elation.

The opposite is also true. Heaviness in your shoulders or heart, a feeling of dread in your chest, a surge of anger through your body, are some of the many ways your body warns you of conflict.

3) Exploring and negotiating. Develop a list of questions designed to confirm whether your values align with any prospective employer or role you are considering. For example, if ‘respect’ is one of your values you may ask an employer, employee or another stakeholder: “How are differences resolved around here?”

If time freedom is important to you, make sure you negotiate flexible hours as part of your employment package. If work-life balance is important, target companies that actively support this. Check company websites, ask people who work there or contact organisations like the EEO Trust to learn more about who you’d like to work for and why.

4) Asking for your needs to be met. All too often people walk away from perfectly good careers without telling people what they need to feel happy, motivated and productive.  “Why is it that people only tell us what they want when they’re heading out the door,” one frustrated HR manager told me.

‘If they valued me, they’d know what I needed,” a client once said. Don’t rely on people being mind readers, and don’t assume they don’t care.

I once successfully negotiated working a four-day week in one job, and working from home in another. Initially my request was met with disapproval. I figured they were afraid I wouldn’t get my work done, so I suggested we give it a go as a trial. This allowed them to get comfy with the idea, knowing they could return to the status quo if I didn’t deliver. I got heaps more done than being in the office.

If you can’t get your needs met, it’s time to look elsewhere. I’ve done this many times in my career.

5) Playtime. If it is not possible at this time to get your needs met in your career, and you’re not ready to make a move, pro-actively seek ways to satisfy your values away from work. Taking up a hobby, joining up with like-minded people or volunteering are just a few possible ways to achieve this. Look for examples of people, places or things that align with your values. Meet-up.com is a great place to start.

Book_transparentbg copyThis was an excerpt from Mid-Life Career Rescue: What Makes You Happy.

You’ll find more tips to help you clarify what makes you happy in, Mid-Life Career Rescue: What Makes You Happy.

Available for immediate download less than the price of a cup of coffee – getBook.at/MakeYouHappy

How to become the hero of your own life story

Monday, September 12th, 2016

img_6740I feel honoured to be interviewing MICHAEL HAUGE on the Cassandra Gaisford show tomorrow. Michael is a top Hollywood story expert, author and lecturer who consults with writers, filmmakers, marketers, attorneys and public speakers throughout the world. He is the best-selling author of Writing Screenplays That Sell and Selling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel Read.

Michael lives in Los Angeles with his wife and has worked in the film and television industries for more than 35 years. He loves movies! And he loves figuring out what makes them work. And he loves helping people tell their best stories too – people like actors Will Smith and Morgan Freeman, or Devon Franklin, Vice President of Production, Columbia Pictures (to name-drop just a few)

We’ve become great friends after I purchased Michael’s books and had the great fortune to attend his seminars when he was in Auckland recently speaking at The Romance Writers of New Zealand conference in August.

 

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You can learn more about Michael here: www.StoryMastery.com

If you visit his site you’ll find lots of information on story, plus information on his one-on-one coaching session. I’ve had a session with him and got so much value! And if you sign up for his newsletter, you’ll get a list of key story questions for whichever discipline interests you.

I’ll share the link to the interview when it goes live. In the meantime you can learn more about many of the critical skills you need to master to become the hero of your own story in many of my books—below are just a few which will help.

Boost Your Self-Esteem and Confidence: Six Easy Steps to Increase Self-Confidence, Self-esteem, Self-Value and Love Yourself More getBook.at/BoostYourSelfEsteemAndConfidence
The Art of Success: How Extraordinary Artists Can Help You Succeed in Business and Life (Book One: Leonardo da Vinci) getBook.at/TheArtofSuccess

 

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The Art of Success Gave My Mind Wings!
#storymastery #findyouressence #passion #lovestory

3 ways to find your elemental strength

Tuesday, August 30th, 2016
“Why go about puffed up and pompous, dressed decorated with the fruits, not of their labors, but of those of others?
 
“Why go about puffed up and pompous, dressed decorated with the fruits, not of their labors, but of those of others?” asked Leonardo da Vinci – a man who valued living in his authentic essence above all else. Your essence is your point of difference and is often manifested when you draw upon your elemental strengths to produce original work.
Leonardo’s father recognised his exceptional gift for drawing and helped him hone his talent by apprenticing him to Andrea del Verrocchio, a master painter, sculptor and engineer.
However Leonardo also self-taught his way to excellence, learning new skills and tackling subjects he passionately wanted to understand but had little knowledge of.
Have you found your point of brilliance? Maybe you’re exceptional in drawing, dancing, cooking, or some other field. If that talent is combined with your deepest interests, values, ambitions and joy that’s where you ought to focus.
Whether you know your elemental strengths already, or you’re at a loss, it’s equally important to try new things. If you don’t branch out from what you have already mastered you cannot grow.
You may discover a point of brilliance you never knew you possessed. In humans, as there is hidden within the earth, sometimes there’s a vein of gold that you never knew you owned.
 
Your Challenge
• One way to discover your strongest skills and natural talents is to ask people close to you, “What’s my superpower?”
• Another is to notice all the things you love to do while expressing your unique talents and list past activities and accomplishments that accurately reflect these abilities
• What are some possible ways that expressing your qualities, talents and skills may fulfil current or future needs. How can you serve?
 
If finding your elemental strengths is a challenge for you you’ll find plenty of creative and practical ways to discover them in my Mid-Life Career Rescue trilogy—getBook.at/CareerRescueBox.
You’ll also find more wisdom from Leonardo in Cassandra Gaisford’s recent #1 bestseller, The Art of Success: How Extraordinary Artists Can Help You Succeed in Business and Life (Book One: Leonardo da Vinci), available now in paper-back and eBook from Amazon here getBook.at/TheArtofSuccess
 

21 Ways to Turn Your Thoughts to Hope

Thursday, July 14th, 2016

“One's thoughts turn toward Hope.Common obstacles to success include fear, self-doubt, and other crippling thoughts. But what if all you had to do to tame these uglies was cultivate hope?

The power of hope is grounded firmly in spiritual and religious practices but also in science. Like the ancient Greeks and Romans, Leonardo da Vinci, and even 18th-century physicians recognized the physiological effects of mind-power and hope on the body. 

Successful medical outcomes, even when the intervention is a placebo, further evidence the impact of maintaining a positive expectation. If like me, you’ve manifested miracles in your own life, by maintaining a positive expectation, you’ll know the power of hope.

Thoughts do become things. Scientists Gregg Braden and also Bruce Lipton, author of The Biology of Belief, have evidenced this.

But hope can only flourish when you believe that what you do can make a difference, that you recognize that you have choices and that your actions can create a future which differs from your present situation.

When you empower your belief in your ability to gain some control over your circumstances, you are no longer entirely at the mercy of forces outside yourself. You are back in the driving seat.

What you believe has a tremendous influence on the likelihood of success. Reframe your fears and buoy your dreams with hope. Not, “I’m afraid of failing ” but “I hope to succeed,” or something similar.

21 ways to turn your thoughts to hope

  1. Set achievement goals—not avoidance goals
  2. Take steps—no matter how small, every day toward your goals
  3. Create more joy
  4. Surround yourself with positive, hopeful, optimistic people
  5. Affirm the positive
  6. Visualize a positive outcome
  7. Pray
  8. Journal your way to  help
  9. Be solution, not obstacle, focused
  10. Let go. Hope has a harder job when you hang onto things that no longer serve you
  11. Act as if
  12. Manage your words, thoughts, and feelings
  13. Tell yourself, “everything is working out for my highest good,” or something similar when setbacks threaten to knock your hope
  14. Remind yourself, “this too will pass,” when crap happens. Nothing is permanent. Nothing!
  15. Meditate
  16. Colour therapy
  17. Essential oils
  18. Rest and sleep
  19. Diet
  20. Spirituality, faith
  21. Let desire, not fear, lift you higher. Do the thing you fear and desire will triumph

“Fearlessness is like a muscle. I know from my own life that the more I exercise it the more natural it becomes to not let my fears run me.” ~ Arianna Huffington

This is an edited extract from The Art of Success: How Extraordinary Artists Can Help You Succeed in Business and Life (Book One: Leonardo da Vinci) by Cassandra Gaisford.

To purchase your copy and learn more from Leonardo Navigate to here: getBook.at/TheArtofSuccess

Did you enjoy this post?

Subscribe to this blog, and sign up for Cassandra’s newsletter for inspirational tips and strategies to live your best life. Click here to claim a FREE copy of Find Your Passion and Purpose>> http://eepurl.com/bEArfT

Business ideas for how to start a business

Tuesday, June 28th, 2016

Leigh Johnson

Creating a business and making decisions that are in line with your core beliefs and values is more likely to be a lasting and positive choice.

It allows you to be who you really are, and do what you really need, in order to achieve what you want. And it will draw like-minded and loyal clients to you.

Benefits of your values-driven business

Creating a values-driven business:

  • Allows you to be yourself
  • Differentiates you from others
  • Plays a key part in creating a professional brand
  • Guides your decisions and interactions with others
  • Communicates with, and attracts, loyal customers
  • Fast-tracks meaningful relationships
  • Can inspire loyalty beyond reason.

So where then to begin? Inside out. First determine your own personal values and build your business or self-employment opportunity from this core.

This is the approach Leigh Johnson, then aged 46, took when she established her recruitment business.

Following her childhood dream

Having my own business was a childhood aspiration. I love being my own boss – the freedom, flexibility, taking responsibility, and creating something of value that helps others. Deciding what to do was easy. I was working as a recruitment consultant for a large international firm and found recruitment suited my skills and talents.

I decided to go out on my own, and was able to turn that into a successful business and get others to share my goals and values. I was up and running with very little start-up capital, just some cash from my own resources.

Creating her niche

I established the company values and defined the behaviours that went with those values from the outset. Finding the right market and level of service centred on:

  • Providing a professional and personal service
  • Employing the right people
  • Doing business with the right clients
  • Innovating to meet their needs.

I developed a brand strategy, created a simple business plan, leased premises and a CRM system, and bought 2nd hand furniture! I hired my first employee, kept focused on our specialisation, then got out there and told people about it.

It’s important for me to be trying new things. I was driven to be successful and this, along with continually learning and sharing, kept my energy levels high. Doing the ‘same old’ and/or repetitive work de-energises me. Going into business or being self-employed creates a fantastic opportunity to learn new skills and also learn about yourself.

Taking a leap of faith

I knew my enterprise could be successful. Initially I worked 60 hours per week. I used specialists for advice and outsourced the things I wasn’t good at. Spending time doing the stuff that creates revenue, and starting to build systems from day one helped maximise the likelihood of success.

The advice I would give to someone who has never started a business is to surround yourself with people who have done it before, or are self-employed. Don’t be afraid to ask for advice. Get a mentor or coach!

Millions of people around the world create small enterprises so that they can feed their families. Start small, part-time and try out some of your ideas.

Finding customers

Business development (face-to-face meetings), networking, marketing and building brand awareness helped me grow my client base. Being socially responsible and creating our Skilled Migrant Programme, in partnership with Victoria University and the Rotary Club of Wellington, has also given the brand a very positive image.

Getting professional advice, (business advisor), using specialists (i.e. finance) focusing on business development and building market awareness have been the secret to success, managing cash flow, and generating regular income.

Best and worst moves

Hiring migrants who brought great skills, excellent motivation and surprised me with their ability to keep growing has been one of the best moves I’ve made.

Knowing what I now know, I would always ensure I hired the best people. They don’t have to be the highest paid.

Worst move? Taking too much responsibility on myself when things weren’t going well which led to burnout.

Maintaining Balance

While I had a lot of technical skills, I’ve had to learn to let go, and trust others. Mistakes happen and we learn from them together.

To maintain balance and find time for my family I avoid being a perfectionist. I look for the 80/20. Sometimes good enough is just fine. And done is better than perfect.

To succeed in business you must be prepared to take responsibility and make decisions, some of which won’t be right but that’s okay. Just keep making them. I also take time out every quarter. You must trust your people and disconnect so that they can make decisions while you are away.

Action and Innovation

Lately, I’ve been using the word ‘enterprise’ instead of business or self-employment. Personally it has connotations involving action and innovation. Also it can be about being socially responsible while being economically sustainable.

Establishing her company values and ensuring her behaviours reflected those values from the outset helped Leigh create a strong brand—one she is proud of.

Her deep belief in equality and being socially responsible, and her passion for helping others is also reflected in her successful Skilled Migrant Programme, giving her brand a very positive image.

It was an inspired move. My own experience working as a recruitment consultant confirmed that many employers discriminate against people from other cultures. I was once moved so much by their plight I wrote a magazine article entitled, What Colour Are Your Skills, to focus attention on the fact that it is what people can do, not their place of origin that defines a person’s ability to do a job well.

Leigh now works less in the business and more on the business to maintain better balance. She is passionate about helping women who suffer as she has, from depression and anxiety, and shares her story of recovery on her personal blog: www.leighjohnsonnz.com/blogging.

At the time of writing, Leigh has also made a decision to retrain as a Well-being and Transition Coach, and I am honoured to have been her business coach and mentor through this journey. She’s also excited about a new online project that is in the planning phase.

I’m calling it: ‘Fabulous at 50—The Professional Woman’s Guide to Being Anxiety Free.’ This web-based programme will provide tools to help women avoid the negative experiences of burnout and anxiety, that can get in the way of enjoying what should be an exciting time of life.

Find out more about Leigh Johnson, and the wonderful work she does here: www.leighjohnsonnz.com and on her blog.

Action Task! Start Smart

Identify and record any lessons you can learn from Leigh’s experience that you could apply to starting, or redefining, your own business. Summarise some possible action steps.

Book_transparentbg copyBe inspired by other entrepreneurs, and gain practical strategies to help you plan your beautiful business, purchase your copy of  Mid-life Career Rescue: Employ Yourself  TODAY!

Mid-life Career Rescue: Employ Yourself is available in paper back and e-Book version from Amazon.

Employ yourself feedback at 2.33.02 pm

Three ways to turn your weakness into a strength

Tuesday, June 21st, 2016

“The greatest deception men suffer is from their own opinions.” cropped

Don’t let your weakness deceive you!

Too often people focus on their weaknesses without reframing them as strengths. This can rob you of confidence, self-esteem and your next great opportunity to truly shine.

Your greatest weakness is also, very often, your greatest strength. It’s all about timing and context.

My greatest weakness? Distraction—including getting excited about my next book before I’ve even finished the one I’m working on! My heart is racing, I feel breathless, excited…as though my eyes will burst forth in a flood of joyful tears…Coco Chanel! Yes, this amazing lady will be the next focus of my The Art of Success series!

 

Writing room Teh Art of Success

I had just finished reading her biography, and then stumbled across a newsletter in my inbox, with a link to some amazing newly discovered images. One of the many reasons I don’t unsubscribe from some newsletters is because sometimes, when I least expect, I will be delighted! (confession – I have over 200 emails in my inbox – I’m an email hoarder!)

Here’s the cover for the first book in the series – also a passion project. For Leonardo da Vinci I chose the Flower of Life to symbolise everything this renaissance genius believed.

When I was at architecture school we were challenged to create sets for a play—we had to distill the essence of the lead character as simply as possible. I still recall the set we designed for Mae West—a black backdrop with a simple red raised rectangular platform in the centre.

My greatest weakness is also my greatest strength
I have no problem generating ideas—something my clients value when they are feeling stuck. I’ve been hired for coveted role in business environments because of my creativity, in this regard. And when I wrote a column for 4 years for The Dominion Post and also contributed to The New Zealand Herald people said, “I love your column. I keep some of them pinned on my wall. How do you come up with so many different ideas?”

Recently I was interviewed by Olivia Gamber a US Career Expert. Do you know what she put as the lead quote?

“The biggest skill you need to have during a career transition is an imagination.”

If your imagination could do with some stimulation check out the interview here http://occupationalolivia.com/how-to-overcome-your-mid-life-career-crisis/

Like Leonardo da Vinci I am naturally curious about everything. Avoiding a thinking rut, and following seemingly unrelated themes is an efficient and simple way to stimulate new ideas.

What’s your greatest weakness?

Your greatest weakness can also be your ‘unfair advantage’ —it’s what comes so easily, or what you do effortlessly, that others find difficult.

Your weakness may be what others criticise you for. For example, I was often told I was too sensitive and needed to toughen up. Yet I am highly empathic, and intuitive with natural psychic skills—something I use in my writing, painting and business mentoring.

Three ways to turn your weakness into a strength

Work for fit! If you’re stubborn and inflexible, for example, pick a work environment, role or project  where your  bloody-minded focus will achieve the results needed.

Complement. Pick a team, role or group where you can complement the current skillset.

Prepare.  “What is your greatness weaknesses?” is a standard interview question. Don’t run through your list of weaknesses without highlighting examples of where either your weaknesses was a strength in a certain situation; or demonstrating it’s an area you have invested time and skill developing self-mastery.

For more ways to clarify your best-fit, environment, role or job check out the Career Rescue Series, or How to Find Your Passion and Purpose

signature my name angie edited

p.s

So, what should the cover be for Book Two of The Art of Success: Coco Chanel. Leave a comment—share with friends—one of your ideas could be on my next #1 best-seller!

Book One of  The Art of Success (Leonardo da Vinci): How Extraordinary Artists Can Help You Succeed Personally and Professionally will be available in July 2016. To be the first to know and receive a free gift, click here https://worklifesolutions.leadpages.co/the-art-of-success/

 

Midlife Career Crisis? Become Self Employed: Choose And Grow Your Own Business With Confidence

Saturday, June 18th, 2016

You don’t always need buckets of money, or the courage of a lion, to start your own business. Plenty of successful entrepreneurs have started their businesses on a shoe-string budget, and launched new careers while combining salaried employment. Many have felt the fear and launched their business anyway.

I was in my mid-30’s, a single parent, holding down a steady job, when I started my first business, Worklife Solutions (worklifesolutions.co.nz). I was worried and fearful that I’d fail, but I did it anyway. It’s one of the most creative, joyful endeavours I’ve ever done. Since then I’ve created many more businesses and helped people all over the globe become successfully self-employed.

Like Lisa Conroy, who shares her story in my latest book, Mid-Life Career Rescue: Employ Yourself, and other budding entrepreneurs who’ve taken a strategic route to finance their businesses.

It’s hard to believe that I was ever an employee, feeling trapped and miserable in a job that gave me zero flexibility, capped my income and shackled my independence. 

My Mid Life Crisis

I know what it’s like to reach the middle of your life and yearn for something better, but wonder if you have what it takes to make it on your own. I was a single parent, with no one else to pay my mortgage. I wanted more time and freedom to balance child-care with my own desire to have control over my own destiny. And I wanted my income to be determined by my own efforts, not by the mood or whims or dictates of a boss. I wanted to be in control, riding the winds of fortune and navigating the fluctuating economic landscape.

More than that I wanted to rekindle my passion and creativity in both the workplace and home. And I wanted to make a living doing the work I felt born to do.

I was uncertain about how I could employ myself and create a business I’d love with such a passion, that one day I would say, “This isn’t work; this is fun.” But it did happen, and it can happen for you too.

I’m not a risk-taker. Not a reckless, foolishly optimistic one anyway. I was afraid like you might be. I doubted anyone would hire me, or that I could convince others to buy my products and services. I worried that if I severed the safety chord of a regular wage I may not be able to pay my mortgage.

I’d lost my confidence, and worse, I’d lost my self-esteem, trading in my health and happiness for the ‘security’ of a regular pay cheque. I had a mortgage to feed, and a daughter to support on my own, and so I boxed on. But I never gave up on my dream.

I started feeding my soul by reading books by, and about, inspired entrepreneurs. I subscribed to entrepreneurial magazines and devoured articles. (Back then podcasts and YouTube weren’t alive and streaming.) I drew up a list of benefits I felt I’d gain from being self-employed, and trained myself to focus my mind and heart on what I hoped for, not what I feared.

I calculated my hourly rate as an employee and quickly realised I could work less hours and earn more if I employed myself. The final push I needed to take the leap came when my friends, who were turning fifty, encouraged me to join them on a girls trip to Italy. My boss turned down my application to go on leave. “You’re needed here,” she scolded.

“I quit,” I replied. And I haven’t looked back.

Self Employed Bliss – Be Happy: Work With Passion

I have more freedom, work-life balance, creative control and autonomy, and greater work security as a self-employed worker. I get to choose the work I will or won’t do. I earn more than I did having my salary capped as an employee, but  I love what I do with such a passion that I would do it for free. “That wasn’t work, that was fun,” I said to a client recently.

If you feel like I once did, wondering if being your own boss will ever happen for you, help is at hand. If you fear that if you leave a job you hate, you won’t be able to pay the bills, my latest book, Mid-life Career Rescue: Employ Yourself will help you start smart. 

If you’ve bought into the mistaken belief that owning your own business will cost a bomb, or wreak havoc with your work-life balance, Mid-life Career Rescue: Employ Yourself will set you straight. If worrying about the taxman or legal stuff is putting you off starting a business, you’re in for a pleasant surprise. Or perhaps you worry running your own business will be stressful. If so you’ll love the section, “Burnout Blitz.”

If you dream of being happy and working with passion and joy, I encourage you to consider taking a calculated and inspired leap into self employed bliss.

Self employment is an excellent option for Mid-lifers

While some employers may consider your age or wealth of experience to be a liability, that same experience is an asset when you are running your own show. 

Prospective clients and customers care more about the value you can provide than they do about your age. And running your own business can also offer you the freedom, flexibility, purpose, and autonomy you crave. Plus, if you structure things right from the outset you’ll end up with more money in your wallet.

How To Become Self Employed

Could you do anything if you only knew what it was? For less than the cost of an expresso you can fast-track your way to clarity, happiness and success.

I wrote Mid-life Career Rescue: Employ Yourself for people like you who yearn for more freedom and autonomy and have ever thought, ‘I want to start my own business, but I don’t know what to do.’ 

Whether you are a start-up entrepreneur, or a businessperson looking for a fresh start Mid-life Career Rescue: Employ Yourself will help you make the right moves to choose and grow your small business with confidence.

This isn’t a quick-tips-start-your-business-tomorrow, follow-these-steps-in-this-exact-order kind of book. Simply put it’s based on my real-world experiences starting and growing many successful businesses, and the experiences of other people like you. Women and men in their mid-life who want to be their own boss; to live and work with passion—and still pay the bills!

‘To create meaningful music,’ Neil Diamond sings, ‘You have to look into your own life experiences.’ The same wisdom applies to employing yourself—to create a meaningful business turn to your life experiences and leverage off the things that have shaped you. Therein you will find your passion and purpose. 

Like Barry Watson, whose bad boy behaviour and close shave with divorce led him to create a business helping others save their marriage. And Joy Gaisford who had no idea whether her business would be successful but followed her heart, and pursued her passion and natural talent for creating beauty in others people’s lives. 

In Mid-life Career Rescue: Employ Yourself you’ll read about Dame Wendy Pye who was dumped from her job and, vowing to prove her former boss had made a huge mistake, went on to create her own multi-millionaire dollar publishing business.

Be inspired by Leigh Johnson. After establishing a successful recruitment business, and following a period of depression Leigh yearned to help others. She contacted me to help her define her brand and gain the skills she needed as a coach.“I want people to know how great they are already,” she says of her new mission.

“I give credit to Cassandra Gaisford (www.worklifesolutions.co.nz and www.cassandragaisford.com for helping me unclutter my thoughts and clear the way to make the decision to become a Well-being & Transition Coach,” she shares on her blog.

Fast-track Your Success

Read stories of entrepreneurial rejuvenation I share in my book, Mid-Life Career Rescue: Employ Yourself and learn from people who have felt the fear and become self-employed anyway! Let love, inspiration and passion propel you forward.

I felt especially inspired by the true accounts of people who beat the odds by starting a business and how they became successful. The variety of examples of entrepreneur stories given makes you realise that anything is possible with enough will and determination! Cassandra paves the way for you to have belief in your ideas and to run with them. This book will have you excited about the future, dreaming big and living boldly…” ~ Amazon review

Employ yourself! Live the entrepreneurial life and create a product and service so good that people will pay for it.

Book_transparentbg copyMid-Life Career Rescue (Employ Yourself): How to confidently leave a job you hate, and start living a life you  love, before it’s too late, is available in paperback and eBook from:

Mid-Life Career Rescue: Employ Yourself

Brilliant Career Inspiration

How to create a new life – harness the power of one and achieve your goals

Friday, January 1st, 2016

one thought,
one feeling,
one intention,
one desire,
one challenge

A very warm greeting to you on this most auspicious day  the first day of the first month – the beginning of a wonderful new year.

One has become my favourite number. I love its simplicity. In an era where overwhelm threatens the peace and equilibrium of so many, ‘one’ makes things easy.

My one goal last year was to overcome my own self-doubt and follow my passion for writing. I love writing. It’s what I was born to do. If I don’t have a pen in my hand, a notebook at the ready, I feel lost, anxious, irritable, Writing soothes my soul. Writing allows me to connect with others and to express the things I care deeply about.

And so with this in mind, I made one promise to myself in 2015 – to publish one book. And then another in my Mid-Life Career Rescue series. Books which would share my own mid-life journey to career nirvana, and the journey of other seekers too.

And in turn, my hope was that sharing these stories would inspire you.

So it’s been exciting to read the reviews and hear from people who have read my first books in the Mid-Life Career Rescue series. People like Hillary who said, “This is the perfect gentle nudge needed to move me forward and make those scary life changes.

I was scared last year too. I wondered how my books would be received. I wondered if anyone would like them. I feared public rejection, bad reviews, losing the time and money I had invested – all those things. But my desire was stronger. I didn’t want to wonder, ‘what if.” What if I had taken a risk and published my book. I took the risk, and it’s been worth it. I chose to change my focus  – to create in my minds eye everything I that dreamed of and saw in my mind’s eye, that I wanted to become ‘true.’

Going to bed last night on New Year’s Eve after celebrating the last day of 2015, to find Mid-Life Career Rescue: (What Make You Happy) twas #1 on the best-seller list on Amazon was amazing. And waking up today on the first day of 2016 and finding it was still #1 was fun!

So if there’s one thing I would encourage you to do this year it would be this – feel the fear and follow your passion anyway. Be curious, be playful, be adventurous and see where these feelings take you.

If you know anyone who needs a gentle nudge this year to make a change for the better the link is here http://amzn.to/1JmGq5C

What’s one intention you could make this year that, when followed through, would make a tremendous difference to your life? Please let me know on in the comments section of this blog

In the meantime I leave with you with this inspirational sculpture created by renown New Zealand Sculptor Chris Booth. My partner commissioned it for my 50th birthday last year. Together the three of us named it Viewfinder, which I love given my passion for photography. Of course, a viewfinder is the tool that enables you to find your point of focus. The viewfinder is the single most important user interface on any camera. And your viewfinder – your point of focus, the thing that captures your interest, your attention, your passion, is the most important tool in creating your best life in 2016. Set your focus, capture your desires and allow them to motivate and guide you throughout the hours, weeks, and months which follow.

Viewfinder Chris Booth web

I wish you a very happy new year. May 2016 bring you continued happiness and joy.

How to change careers – follow your passion not your pension

Wednesday, December 23rd, 2015

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It’s my great privilege to share a sneak peek at Jilly Bennett’s incredible story of reinvention and her amazing photography.

I first met Jilly in 2014 when I was chasing my many passions in Italy. We both signed up to follow another passionate woman, photographer Carla Couslon, with whom we travelled around Puglia learning more about photography and a life worth living. Carla’s books Italian Joy and Chasing A Dream spoke to us all, luring us to distant shores.

I adore Jilly’s zest for life and the way she so poignantly shatters mistaken beliefs about ageing. As you’ll see and read for yourself in my latest book, ‘Mid-Life Career Rescue: (What Makes You Happy) How to confidently leave a job you hate, and start living a life you  love, before it’s too late’. Available in paperback and ebook from the following Amazon link http://amzn.to/1JmGq5C

I loved including Jilly’s story, especially when I read reviews like those below:

If, like me, you’re sick of reading/hearing ‘find your passion’ and you’ve no idea what to do – this book has it covered! I liked that the author explains how to actually go about finding your ‘passion’ or ‘purpose’. And she included the ‘reality testing’ step as well. I’m at a mid-life career crisis point – a very useful read!” ~ Amazon Review

“This book asks you all the basic questions and provides direction to . It provides numerous examples of success based on passion for the cynics amongst us. And you can do all this in the safety of the work life you dislike. Now it is your turn to find out how the book ends.” ~ Simon Weiner

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Follow this blog link to view Jilly’s photos and be inspired by her story:

http://www.worklifesolutions.co.nz/how-to-be-happy-with-yourself-prioritising-whats-important/

Three days to train a horse. Three days to change a habit.

Wednesday, July 22nd, 2015

IMG_2846Golden Dream, one of the pregnant mares we’ve been babysitting, started eating the fences while we were away for three days. My partner said, ‘Something has got to change, either the horses changed their behaviour or they have to go.’

You may be wondering, what does this have to do with writing or any act of creativity? I didn’t want the horses to go, just like I don’t want to give up my dream of being published in fiction.

Over the years I’ve heard a lot of talk that it takes 21 days to change a habit, but where’s the evidence? Why 21 days? What if the truth was it only takes three days to change a habit? That would be cool.  Three days is manageable, easier to chew and simpler digest. Then add three more days, and three more, until voilà you have achieved seven sets of three and a new habit is ingrained. Of course it can’t stop there. A new habit has to continue to be effective.

I proved my horse theory of behavioural change today. Day three and the horses are retrained, I’m still working on training myself to change unhelpful behaviours, including procrastination, but here’s a few things I’ve learned recently from other pro’s:

Don’t be discouraged by the size of the task

Don’t be discouraged by the size of the task. Robert McKee, story guru to the stars, including Peter Jackson and many other high achieving creatives, says it takes 10 years before you can master the craft of writing. Joanna Penn, New York Times and USA Today best-selling novelist and author of one of the top 10 blogs for self-publishers, wrote recently of author Blake Crouch’s 10 year journey through different forms of publishing – his Wayward Pines series is now a TV show. 10 seems to be a magic number, just like 3.

 

Think like a pro and be prepared to learn

Think and act and feel like a pro. No one achieves pro status without some sort of apprenticeship. Like any apprentice you have tasks to learn from other experts on the journey to craft mastery.  Joanna Penn, for example attends workshops and learns from other successful people in her field. Other pro’s do the same.

“Excellence of any kind is based upon knowledge,” says Robert McKee. “You have to do research, you have to know what it is you are trying to do. The more you understand what you are trying to do the better you will be at it. The notion you can rely in instinct is foolishness.”

 

Do the work

“Show up, show up and soon the muse shows up too”, says author Isabel Allende. Show up, put your bum on the seat, and put your pen in hand and do the work.  “You can’t actually make a living from writing if you’re not actually writing, ” says Joanna Penn – very wisely! Some authors suggest writing at a set time every day, others advocate for a more flexible approach. Know what works for you and stick to it. Determine the goals you want to achieve. Whether it’s a quota, a set amount of time to write, or a defined task to conquer, determine what you are going to do and stay at work until your done.

 

Write faster

Prolific Amazon best-selling author Steve Windsor, warns against over thinking. Write faster, he says. This is a great way to minimise the internal critic and the perfectionist. They can come out to play later, the main thing is to get down the bones, at least then you’ll have something to work with. If you have no words you have nothing to go back and edit later. Steve Windsor speaks from experience – with nine books out in eight months he knows how to be a writing machine.

 

Practice habit creep

Changing human behaviour is often considered to be one of the hardest things to do in business and in life, writes James Clear.  James studies successful people across a wide range of disciplines — entrepreneurs, artists, athletes, and more — to uncover the habits and routines that make these people the best at what they do.

What if,  he asks in a recent newsletter, we trusted that becoming more successful  came as a natural side effect of improving our normal routines? It makes absolute sense that as our normal habits improve so will our successes – whether this is because our daily word count goes up, or we churn out more books over a year, or what ever else we want to achieve.

James Clear has coined the phrase ‘habit creep’  to describe the idea of ‘slightly adjusting your habits until behaviours and results that were once out of reach become your new normal‘.

He advocates two primary ways to change long-term behaviours and improve performance for good:

  1. Increase your performance by a little bit each day. Most people take this to the extreme, he’s says.
  2. Change your environment to remove small distractions and barriers. Most people never think about this.

 

I’ve been implementing many of these strategies to increasing success. I’m breaking the task of finishing a book of fiction into manageable tasks. I’m practising habit creep and writing fast by working in 40 minute intervals of timed writing bursts, followed by 10 minutes of cardio!It’s so important as a writer not to be sedentary.

I’ve also changing location, moving out of the house and into the garden to minimise the distraction created by unlimited WIFI and interruptions at home. Look, even Golden Dream is cheer-leading me on as I write!

Watching podcasts by writing professionals, and joining writing forums and communities of writers with similar aspirations has been fabulous too, tuning up my mindset and providing me with ‘my tribe’ and a sense of belonging.

It’s day one of making these changes in my writing life, but having trained the horses to stop eating the fence in three days by making slow, incremental adjustments to their routine, I’m optimistic that I can create new habits that lasts a lifetime too.

 

Everyone gets obsessed with achieving their very best day—pulling the best score on their test, running their fastest race ever, making the most sales in the department. I say forget that stuff. Just improve your normal day and the results will take care of themselves. We naturally make long-term changes in our lives by slowly and slightly adjusting our normal everyday habits and behaviours.” ~ James Clear

How to whip writers block and procrastination into shape – take the challenge!

Tuesday, November 26th, 2013

This month I’ve been taking part in NaNoWri challenge – 50, 000 words in a month, via the Harlequin site.

Never mind that I started late. I’m there now and clocking up words on my new idea for a romance novel.

Working with a group of like-minded people, even if they are all on-line, is incredibly, incredibly motivating and encouraging.

The other thing that works well for me is rewarding successes – and offering myself bribes.

My first bribe was a scented candle when I reached 10,000 words.

Now my next bribe will be a massage when I’ve made 20,000 words – only (she says optimistically) 6160 words to achieve this reward.

I’d like to achieve by the end of this NaNoWri challenge. So what with four days left that leaves 1540 words a day, maybe 770 in the mornings and the same in the evenings to pace myself. She says have devoured the eBook Daily Rituals (which is a brief analysis of some of the world’s best known and loved authors. A great read – very encouraging on so many levels.

I could stretch it to 25,000 then I’d achieve the huge psychological challenge of attaining the halfway mark to a completed book – but with only four days left and a lot happening in my personal life I don’t want to set myself up to fail.

What are your favourite ways of whipping writers block and/or procrastination into shape?

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